AI-Driven Content & PR Specialist, GEO & SEO

5W; United States; Hybrid; USD 50,000 - 75,000; Full time

Benefits offered by this job

Flexible PTO

Hybrid work model

ClassPass partnership

Summer Fridays

Parental leave

Professional development

Student loan reimbursement

Season tickets access

Job summary

5W is seeking a Junior Account Executive, GEO and PR to join the content team in Miami or Tampa (hybrid). You will create content across formats, pitch studies to media, and optimize presence in AI-generated answers while integrating SEO and GEO insights into campaigns.

You’ll work with AI tools daily to speed research, drafts, and prototypes, and help grow the AI Visibility Index across traditional search and AI engines.

Qualifications

• 1–3 years experience in content creation, PR, social media, or marketing.
• Strong writing skills — clear, accurate, and adaptable across formats (articles, pitches, scripts, captions).
• Demonstrated experience creating and editing short-form video content.
• Working knowledge of social platforms (Instagram, TikTok, YouTube, LinkedIn) and their content norms.
• Active, regular user of AI tools in your workflow — ChatGPT, Claude, Perplexity, etc.
• Comfort with AI-assisted platforms to prototype landing pages or simple web tools.
• Some experience with media pitching, press releases, or journalist relationships.
• Highly organized, deadline-driven, and able to manage multiple threads simultaneously.
• Working knowledge of basic SEO/GEO principles (schema, structured data, on-page optimization).
• Strong commitment to sourcing accuracy and fact-checking.

Responsibilities

• Content Creation: Write blog posts, articles, FAQs, and web copy optimized for readers and AI engines.
• Create short-form video content (Reels, TikToks, Shorts) and repurpose into written content.
• Manage a social content calendar and adapt content across platforms.
• Script, film, and edit video content with minimal oversight.
• Build hub and cluster content around the AI Visibility Index and related research.
• Structure content for AI models with clear, headered, list-based formats.
• Use AI tools daily to accelerate research, drafting, and prototyping.
• Public Relations: Pitch the AI Visibility Index and studies to media outlets and journalists.
• Maintain media lists and write pitches, press releases, and one-pagers.
• Provide visuals, data, and quotable stats for reporters and fulfill media requests.
• GEO and SEO: Conduct keyword research and inform content planning; implement on-page SEO.
• Monitor brand mentions and citations across AI responses and media coverage.
• Performance & Reporting: Pull data from Google Search Console, GA4, Ahrefs/Semrush, and other tools.
• Report on citation growth and inbound inquiries; track strategy impact.

Skills

Content creation

PR & media outreach

SEO & GEO basics

Video storytelling

AI tooling in workflow

Social platforms knowledge

Writing across formats

Project management

Tools

CapCut

Premiere Rush

Canva

Cision

Muck Rack

Lovable

Replit

Cursor

Job description

5W is seeking a Junior Account Executive, GEO and PR to join the content team in Miami or Tampa (hybrid). You will create content across formats, pitch studies to media, and optimize presence in AI-generated answers while integrating SEO and GEO insights into campaigns.

You’ll work with AI tools daily to speed research, drafts, and prototypes, and help grow the AI Visibility Index across traditional search and AI engines.