Agricultural Sales Representative

Pinnacle Recruitment; California (MO); On-site; USD 68,000 - 92,000; Full time

Job summary

Pinnacle Recruitment is seeking an Agricultural Sales Representative to expand customer relationships across California's Central Valley. The role focuses on building trust with growers, understanding their farming needs, and delivering agribusiness solutions.

Ideal candidates have a background in selling to permanent crop growers, a strong network in the Central Valley, and the ability to work independently in the field while collaborating with internal teams for successful implementations.

Qualifications

• Experience selling products, services, or solutions directly to growers.
• Established relationships within California's Central Valley agricultural community strongly preferred.
• Experience with permanent crop, fruit, and/or nut growers is highly preferred.

Responsibilities

• Develop and maintain relationships with growers throughout the assigned territory.
• Identify prospective customers and generate new business opportunities.
• Build pipeline through networking, referrals, and direct outreach.
• Meet with growers to understand operations, challenges, and business needs.
• Manage the sales process from introduction through close and ongoing account management.
• Travel regularly throughout California's Central Valley to meet customers and prospects.
• Maintain accurate sales activity and territory plans in the CRM.

Skills

Relationship building

Consultative selling

Territory management

Communication skills

Travel readiness

Tools

CRM software (Salesforce)

Job description

Our client is a growing company serving the agricultural industry and is seeking an experienced Agricultural Sales Representative to expand customer relationships throughout California's Central Valley.

This is an excellent opportunity for a relationship-driven sales professional who understands the agricultural community and has experience working directly with growers, particularly within permanent crops.

Role Overview

The Agricultural Sales Representative will be responsible for developing new business, building relationships with growers, and managing customer accounts throughout an assigned territory.

The ideal candidate brings a strong understanding of California agriculture, an established network within the grower community, and a successful track record of consultative sales. This individual should be comfortable working independently in the field while collaborating with internal teams to support customers throughout the sales process.

Key Responsibilities

• Develop and maintain relationships with growers throughout the assigned territory
• Identify prospective customers and generate new business opportunities
• Build a strong pipeline through networking, referrals, industry relationships, and direct outreach
• Meet with growers to understand their operations, challenges, and business needs
• Manage the sales process from initial introduction through close and ongoing account management
• Develop long-term customer relationships and identify opportunities for continued growth
• Build relationships with agricultural industry professionals and referral partners
• Coordinate with internal teams to ensure successful customer implementation and ongoing support
• Maintain accurate sales activity, customer information, and territory plans within the company's CRM
• Assist with territory budgeting, forecasting, and sales planning
• Provide ongoing customer support and serve as a primary point of contact within the territory
• Travel regularly throughout California's Central Valley to meet with customers and prospects

Qualifications

• Experience selling products, services, or solutions directly to growers
• Established relationships within California's Central Valley agricultural community strongly preferred
• Experience working with permanent crop, fruit, and/or nut growers highly preferredDemonstrated success in consultative sales and new business development
• Strong understanding of the agricultural industry and the challenges facing California growers
• Ability to establish credibility and build long-term customer relationships
• Self-motivated and comfortable managing a territory independently
• Strong communication, organization, and follow-up skills
• CRM experience preferred
• Valid driver's license and ability to travel throughout the assigned territory