Ads PMM: Omnichannel Growth & Outcomes

Amazon; Seattle (WA); On-site; USD 170,000 - 230,000; Full time

Job summary

Amazon announces a strategic Product Marketing Manager for Ads, serving as the bridge between product development and go-to-market execution. You will shape how advertisers plan, discover, and activate campaigns across streaming, display, audio, and sponsored placements, driving measurable business impact.

Ideal candidates combine analytical rigor with creative storytelling, thriving in ambiguity and delivering compelling narratives to senior leadership while coordinating with product

Qualifications

• 9+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience communicating results to senior leadership.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience driving direction and alignment with cross-functional teams.

Responsibilities

• Conduct in-depth research and competitive analysis to identify opportunities for Amazon Ads products and cross-format campaigns.
• Communicate product vision and strategy to internal and external stakeholders with a cohesive omnichannel narrative.
• Partner with Product Managers to prioritize feedback, support Alpha/Beta testing, and refine roadmaps across intersecting products.
• Align GTM strategy to the product roadmap and translate cross-surface capabilities into clear messaging.
• Develop single-source documentation for sales, marketing, and FAQs highlighting multi-format activation and simple buying.

Skills

Marketing experience

Data and metrics

Senior leadership communication

Cross-functional marketing

Marketing programs

Job description

Amazon announces a strategic Product Marketing Manager for Ads, serving as the bridge between product development and go-to-market execution. You will shape how advertisers plan, discover, and activate campaigns across streaming, display, audio, and sponsored placements, driving measurable business impact.

Ideal candidates combine analytical rigor with creative storytelling, thriving in ambiguity and delivering compelling narratives to senior leadership while coordinating with product