Omnichannel Ads Product Marketing Leader

Amazon; New York (NY); On-site; USD 187,000 - 253,000; Full time

Job summary

Amazon Ads is seeking a strategic Product Marketing Manager to bridge product development and go-to-market execution, unifying how advertisers plan and activate campaigns across streaming, display, video, audio, and sponsorship formats. You’ll translate an omnichannel vision into compelling narratives and partner with cross-functional teams to shape go-to-market plans that simplify the buying experience.

You will synthesize customer research, competitive intelligence, and product strategy into

Qualifications

• 9+ years of professional non-internship marketing experience.
• Experience using data and metrics to drive improvements.
• Experience communicating results to senior leadership.
• Experience building, executing and scaling cross-functional marketing programs.
• Experience driving direction and alignment with cross-functional teams.

Responsibilities

• Conduct in-depth research and competitive analysis to identify opportunities for Amazon Ads products.
• Communicate the product vision and direction to internal and external stakeholders, connecting narratives to an omnichannel story.
• Partner with Product Managers to prioritize feedback, support Alpha/Beta testing, and refine strategic roadmaps.
• Align GTM strategy to the product roadmap and translate cross-surface capabilities into clear messaging.
• Develop single-source-of-truth documentation for positioning, messaging, product availability, best practices, and FAQs.

Skills

Marketing strategy

Data-driven decision making

Executive communication

Cross-functional leadership

Program scaling

Job description

Amazon Ads is seeking a strategic Product Marketing Manager to bridge product development and go-to-market execution, unifying how advertisers plan and activate campaigns across streaming, display, video, audio, and sponsorship formats. You’ll translate an omnichannel vision into compelling narratives and partner with cross-functional teams to shape go-to-market plans that simplify the buying experience.

You will synthesize customer research, competitive intelligence, and product strategy into