Strategic Product Marketing Manager - Ads & Omnichannel

Amazon; New York (NY); On-site; USD 130,000 - 180,000; Full time

Job summary

Amazon Ads is seeking a strategic Product Marketing Manager to bridge product development and go-to-market execution across streaming, display, video, audio, and sponsored placements.

You will synthesize customer research and competitive intelligence to craft go-to-market plans that align with an omnichannel vision and unite multiple products into a single, measurable advertising system.

Qualifications

• Proven ability to translate data into compelling narratives for advertisers.

Responsibilities

• Conduct in-depth research and competitive analysis to identify opportunities for Amazon Ads products, including cross-format and outcome-based buying trends.
• Communicate the product vision and direction to internal and external stakeholders, connecting product narratives into a cohesive omnichannel story.
• Partner with Product Managers to prioritize customer feedback and refine the strategic roadmap where products intersect.
• Align GTM strategy to the product roadmap, translating cross-surface capabilities into clear language for stakeholders.
• Develop single-source-of-truth documentation for sales and marketing with positioning, messaging, and FAQs.

Skills

Analytical thinking

Storytelling

Job description

Amazon Ads is seeking a strategic Product Marketing Manager to bridge product development and go-to-market execution across streaming, display, video, audio, and sponsored placements.

You will synthesize customer research and competitive intelligence to craft go-to-market plans that align with an omnichannel vision and unite multiple products into a single, measurable advertising system.