Ads Demand Data Scientist: Growth & Measurement Lead

OpenAI; San Francisco (CA); On-site; USD 150,000 - 210,000; Full time

Job summary

OpenAI is seeking a Data Scientist for Ads Demand to build measurement and insight foundations, diagnosing advertiser performance and shaping demand strategy across the OpenAI ads marketplace. You will partner with Ads Sales, Product, Marketing Science, and Sales teams to turn advertiser feedback into product priorities and measurable improvements.

The role emphasizes measuring demand health, defining benchmarks by objective and geography, and developing signals to surface growth opportunities

Qualifications

• 7+ years of experience in data science or analytics within an ads platform, marketplace, or performance-oriented B2B business.
• Demonstrated business impact through advertiser demand growth, improved delivery or ROAS, stronger retention, or decisions that changed product and sales strategy.
• Strong SQL and Python or R, with depth in measurement, experimentation, causal inference, segmentation, benchmarking, and forecasting.
• Exceptional cross-functional communication and influence with both sales and product leaders, plus a hands-on approach to ambiguous, 0-to-1 problems.

Responsibilities

• Define the North Star metrics and measurement strategy for demand health across the ads system.
• Build the operating view of demand across spend, active advertisers, retention, budget utilization, delivery, concentration, and mix.
• Diagnose changes in demand through cohort analysis, experimentation, and causal methods, translating findings into actions for Sales and Product leadership.
• Own the end-to-end view of advertiser outcomes—including delivery, ROAS, conversion performance, retention, and budget efficiency—for individual advertisers and key cohorts.
• Establish actionable benchmarks by objective, vertical, advertiser size, geography, maturity, and product adoption with sound peer comparisons.
• Develop early-warning signals and opportunity scoring to surface under-delivery and growth potential for sales teams.
• Partner with Marketing Science, Sales, and Product to translate analysis into advertiser-facing insights, benchmarks, and best practices.
• Design measurement plans and experiments that quantify how best-practice adoption affects delivery, ROAS, and advertiser value.

Skills

SQL

Python

R

Job description

OpenAI is seeking a Data Scientist for Ads Demand to build measurement and insight foundations, diagnosing advertiser performance and shaping demand strategy across the OpenAI ads marketplace. You will partner with Ads Sales, Product, Marketing Science, and Sales teams to turn advertiser feedback into product priorities and measurable improvements.

The role emphasizes measuring demand health, defining benchmarks by objective and geography, and developing signals to surface growth opportunities