Activation PM: Onboarding to Live Listings

Evolve Digital GmbH

United States

Hybrid

USD 190,000 - 210,000

Full time

7 days ago

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Benefits offered by this job

401(k) match

Paid parental leave

Health insurance

Generous PTO

Job summary

Evolve is seeking a Principal Product Manager for Activation to own the homeowner onboarding journey from signed agreement to a live, bookable listing. You’ll focus on increasing activation rate, time-to-live, and six-month retention by addressing property setup, photo scheduling, permits, rates, and multi-property onboarding.

You’ll partner with Onboarding, Operations, and Marketing to optimize the end-to-end experience.

Qualifications

8+ years of product management, with meaningful time owning onboarding, activation or time-to-value.
Experience in a two-sided marketplace or operations-heavy business, ideally on the supply or seller side.
A track record of moving activation, conversion or early retention metrics, with the experiments to show for it.
Experience partnering with operations or field teams to automate manual processes.

Responsibilities

Strategy & Roadmap: Own the product roadmap from signed agreement to a live, bookable listing, with activation rate, time to live and 180‑day retained activations as measures of success.
Build & Experiment: Ship product changes that take manual steps out of onboarding, from self-serve setup to automated scheduling and reminders.
Partnership: Work closely with Onboarding and Operations to change the system underneath it and partner with Lifecycle Marketing and the Funnel Conversion PM on handoffs.