Acquisition Marketing & Onboarding Director

Nuveen; Dallas (TX); In loco; USD 103.000 - 150.000; Tempo pieno

Descrizione del lavoro

Nuveen is seeking a Client Marketing professional to drive multi-channel campaigns and strategic initiatives in collaboration with Marketing and Distribution teams. The role focuses on acquiring, developing, and retaining clients through segmentation, automation, digital, and social methods.

The candidate will own GTM plan execution, partner with sales, map journeys, and measure KPIs to deliver high-quality leads for the sales organization.

Competenze

• University (Degree) Preferred
• 5+ years required; 7+ years preferred in relevant marketing roles.
• Experience in financial services or retirement/benefits industries is a plus.

Mansioni

• Executes Go-To-Market plan strategy and campaigns.
• Establishes and maintains strong working relationships with sales and partners.
• Contributes to journey mapping for audience segmentation and identifies gaps.
• Owns campaign planning, development and execution with sales and marketing teams.
• Manages departmental KPIs aligned with business goals.
• Provides tactical support aligned with Client marketing model across areas.

Conoscenze

Audience insights

Budgeting

Campaign management

Differentiates value proposition

Influence

Lead and demand generation

Marketing analytics

Marketing channels

Marketing strategic planning

Prioritizes effectively

Relationship management

Formazione

University degree preferred

Descrizione del lavoro

Nuveen is seeking a Client Marketing professional to drive multi-channel campaigns and strategic initiatives in collaboration with Marketing and Distribution teams. The role focuses on acquiring, developing, and retaining clients through segmentation, automation, digital, and social methods.

The candidate will own GTM plan execution, partner with sales, map journeys, and measure KPIs to deliver high-quality leads for the sales organization.