Account Manager (Performance Marketing)

Fluent; New York (NY); On-site; USD 70,000 - 100,000; Full time

Benefits offered by this job

Health insurance

Unlimited vacation

401k match

Professional development

Job summary

Fluent is seeking an Account Manager to join our growing account management team in New York. You will apply performance marketing expertise, analytics, and strong communication to deliver superior client service and strategic recommendations.

You will manage a large book of business, deepen advertiser relationships, and present formal reviews to drive revenue growth and long-term partnerships.

Qualifications

• Self-motivated and self-starter mentality.
• Excellent writing skills.
• Management experience preferred.
• Exceptional communicator with strong presentation skills.
• Experience in the digital performance space.
• Extremely organized and meticulous with multiple campaigns.
• Strong math/analytical skills; proficient in data analysis with Excel.

Responsibilities

• Manage a large book of business and maintain strong client relationships.
• Onboard clients and oversee campaign builds with cross-functional teams.
• Provide performance feedback, pacing and reporting to clients.
• Develop and present comprehensive strategy to drive revenue growth.
• Identify and implement revenue-driving opportunities for clients.
• Coordinate with Account Director to deliver measurable business results.
• Communicate KPIs and optimize campaigns based on data.

Skills

Relationship management

Strategic thinking

Performance marketing

Strong communication

Analytical skills

Excel

Tools

Excel

Industry tracking software

Job description

• Fluent is seeking an Account Manager to join our growing account management team
• In this role, you will use your performance marketing expertise , analytical, communication, and relationship-building skills, to provide superior client service, research, and market analysis
• You will persistently explore and uncover the business needs of your clients, managing a large book of business while developing comprehensive strategies that drive revenue growth and long-term partnership success
• Rapidly gain a thorough understanding of Fluent’s inventory offerings, reporting analysis, competitive advantages, resources, and processes and articulate them persuasively to new and existing clients
• Manage large book of business, and maintain strong relationships with new and existing advertisers, to successfully meet and exceed client performance expectations and ensure long-term success
• Monitor client budgets, with a focus on increasing marketing budgets or spends / Prepare and present formal business reviews to top clients
• Serve as lead for all communication with client, including onboarding, performance feedback, creative changes, pacing reports, performance reports, client meetings, campaign recommendations, comprehensive strategy to enable revenue growth, etc
• In partnership with Account Director, identify, create, and implement solutions grounded on achieving measurable business results for our clients. Serve as external product consultant educating clients and agencies on ad solutions and best practices, and ultimately grow business partnerships
• Understand client’s key performance indicators, and clearly communicate these metrics internally for optimization
• Proactively introduce new revenue driving opportunities
• Manage the onboarding process for the product - flow of campaign builds with sales, creative design with media team, and tracking requirements with Ops team
• Work closely with teams internally to provide continued feedback and analysis, optimization suggestions and recommendations
• Formulate plans to extend new business, and additional channel distribution with established accounts
• Responsible for overseeing monthly billable numbers to finance for invoicing

Benefits

• Health & Wellness: We want our people to be their best selves both on and off the clock. We try to make that easier by offering multiple health insurance plans, on-demand instructor-led fitness and meditation sessions, and mental health resources like real-time texting therapy.
• Work-Life Balance: Balance is the key to a happy workplace. We provide unlimited vacation days and flexible work schedules to reward our team for their hard work. We encourage our people to take the time they need for themselves and their loved ones so they can equally support the demands of their personal lives while maintaining high levels of performance.
• Rewards & Retirement: We acknowledge results and award our people for their persistent drive to succeed. Fluent offers competitive salaries and generous bonus/commission plans, in addition to a 401k employer match.
• Growth & Development: We encourage curiosity and provide our people with the tools and resources to learn and grow. From internal Fluent University courses and company-wide DEI workshops to corporate She Runs It memberships, we offer continuous opportunities for personal and professional development.
• Camaraderie & Fun: Our beautiful HQ in downtown NYC offers an amazing backdrop for weekly catered lunches, celebratory gatherings, and monthly all-hands meetings. With our staff decentralized across North America, we love the chance to see each other in person but also connect virtually on initiatives such as DEI and giving back.

Attentive to client budgets, spend targets, conscientious of revenue pacing, experienced in exercising sales skillsSelf-motivated/ self – starter mentalityExcellent writing skillsManagement experience preferredExceptional communicatorExperience in the digital performance spaceExtremely organized and meticulous, as you will manage many campaigns simultaneouslyExcellent math/analytical skillsHigh proficiency in Excel, ability to use functions to analyze complex data setsProficiency in utilizing industry tracking software3-5 years of relevant experience managing a book of business within digital performance marketingIf you’re a self-motivated, results-driven marketer who thrives in a fast-paced environment and knows how to turn data into client wins, this is the role where you’ll thrive