Account Manager

SGS Consulting; Sacramento (CA); On-site; USD 90,000 - 120,000; Full time

Job summary

SGS Consulting seeks an experienced Marketing Programs lead to drive integrated campaigns from concept to delivery across global markets. You will guide strategic thinking, coordinate with agencies, and ensure alignment with brand standards while managing budgets and timelines.

You will collaborate with cross-functional teams in Marketing, Creative, PM, and Production to execute high-impact campaigns and ensure timely delivery in a fast-paced environment.

Qualifications

• 7+ years of marketing, advertising, operations, or program management leading cross-functional teams.
• Experience in D2C social and ecommerce marketing.
• Experience working with advertising agencies and understanding their processes.
• Excellent verbal and written communication for client presentations.
• Highly organized with strong attention to detail and project leadership.

Responsibilities

• Supports IMC Account lead in developing integrated marketing programs from concept to execution.
• Drives strategic thought leadership and project leadership with cross-functional teams.
• Provides strategic and creative direction to external agencies and vendors for alignment with objectives.
• Manages Marketing Brief intake to ensure clear inputs and approvals between IMC and Marketing.
• Collaborates with Marketing, Corporate Communications, Creative, PM, Production, Finance and more on projects.
• Oversees corporate brand foundation adherence and portfolio differentiation globally.
• Leads development of marketing tentpoles and cross-category promotions.
• Supports Mattel Brand campaign alignment across markets and campaigns.
• Ensures milestones for creative strategies align with global markets and commercial teams.
• Partners with Account Director to develop communications plans and resource workflows.
• Oversees agency and production budgets with accurate tracking and scope alignment.
• Builds collaboration with brand/product marketing and IMC stakeholders to resolve challenges.
• Leads IMC status meetings to track progress and maintain clear communication.
• Participates in Brand 360 meetings, sharing updates and cross-functional collaboration.
• Monitors competitive marketing communications and shares actionable takeaways.

Skills

7+ years experience in marketing, ads,

Advertising agency experience

Strong project leadership

Budget, schedules, deliverables

Digital, social, DTC marketing

Analytical & strategic thinking

Excellent verbal & written skills

Excel, PowerPoint, Word proficiency

Proficient with PM tools (Monday.com,/

Education

Experience with D2C ecommerce marketing

Tools

Monday.com

Workfront

PM tools

Job description

Job Responsibilities:

Supports IMC Account lead in driving the development of integrated marketing programs, from conception to executionDrive strategic thought leadership, creative and project leadership in collaboration with the IMC Account Director, Creative leads and Project Management teams. Provide strategic and creative direction to external agency partners and vendors, ensuring clarity, consistency and alignment of resources to meet business objectives efficiently and effectivelyDrive Marketing Brief intake process to ensure communication between IMC and Marketing is clear and all required inputs are provided and approvedIncludes working and driving projects with internal cross-functional teams (e.g., Marketing, Corporate Communications, Creative, Project Management, Production, and Finance and more).

Drive the creation, implementation and global adherence to corporate foundation and identities, ensuring portfolio differentiation with consistent global applicationLead the development of marketing tentpoles, including cross-category promotions, collaborations, and activations that align with brand objectives.Support the development, implementation and global adherence to the new Mattel Brand campaign, ensuring consistency and alignment across all markets.Ensure alignment at key milestones for the development and presentation of creative strategies and organizing ideas to global markets and commercial teams, ensuring alignment at key milestones, including pan-brand campaigns.Partner with the Account Director in developing comprehensive communications plans and workflows, collaborating with Project Management to align resource planning, ensuring on-time delivery and maintaining budget adherence.

Provide oversight for agency and production budgets, working with partners to ensure accurate tracking and alignment with planned scope.Build and maintain strong collaboration with brand and product marketing teams, cross- functional partners and IMC stakeholders to proactively monitor, manage and resolve project challenges in real time.Leads IMC status meetings to track project progress in collaboration with Project Management to ensure clear communication on all projects.

Participates in Brand 360 meetings to represent IMC Pod, sharing brand and project updates, collaborating and contributing to cross-functional projects and bringing back relevant information to rest of IMC team.Proactively monitors and analyzes competitive marketing communications, sharing with cross-functional team through real-time ‘hot takes’ and bi-annual presentations with actionable takeaways.

Skills:

• 7+ years in marketing, advertising, operations, or program management leading cross-functional teams


• Has worked for or with Advertising Agencies and understands their processes


• Highly organized, detail oriented and ability to drive projects forward


• Manage multiple projects, deadlines, and teams efficiently


• Keep track of budgets, schedules, deliverables, and ensure nothing falls through the cracks


• Experience in digital, social, and DTC marketing for Ecomm


• Highly analytical and strategic mind with ability to distill complex concepts and ideas into succinct solutions


• Strong understanding of industry, category, and media landscape


• Strong interpersonal skills that encourage cooperation and problem solving


• Possess a growth mindset, positive attitude and a passion to succeed in a fast-paced, matrixed organization


• Inspiring, motivating, empathetic team member


• Relentless curiosity, creating a culture of insight and innovation


• Anticipates roadblocks and finds solutions before issues arise


• Adapts to changing client needs and evolving agency structures


• Excellent verbal and written skills, confident in client presentations


• Proficient in Excel, PowerPoint, Word, and PM tools like Monday.com, Workfront, etc

Education/Experience:

• Understand Project management tools like Monday.com, Workfront etc


• Take briefs for creative and create own briefs


• Driving status and internal projects


• Managing budgets and timelines


• Experience in D2C social and ecommerce marketing