Account Executive

Nexstar Media; Portland (OR); On-site; USD 55,000 - 75,000; Full time

Job summary

Nexstar Media in Portland, OR seeks a Sales Account Executive to generate TV advertising revenue by calling on agencies and new prospects, and presenting compelling campaigns.

You will manage assigned accounts, build relationships with local businesses, deliver persuasive sales presentations, and coordinate with station teams to place ads that meet client goals.

This role requires strategic thinking, a positive drive to exceed revenue targets, and a valid driver's license for local travel.

Qualifications

• Bachelor's degree or equivalent combination of education and work experience.
• Minimum one year's sales experience, preferably in media.
• Valid driver's license with acceptable driving record.
• Experience achieving long-range objectives and implementing strategies.

Responsibilities

• Generate advertising revenue by calling on agencies and prospects.
• Develop advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Prepare and deliver sales presentations to clients.
• Explain to customers how specific types of advertising will help promote their products or services.
• Maintain and develop accounts; grow revenue.
• Establish relationships with the local business community.

Skills

Sales experience

Relationship building

Communication skills

Strategic thinking

Education

Bachelor's degree in Marketing/Advertising or Mass Communications or related field

Tools

Office equipment proficiency

Job description

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

Implements strategies to consistently grow revenue and exceed revenue goals.

Establishes credible relationships with local business community.

Makes sales calls on existing and prospective clients.

Maintains assigned accounts and develops new accounts.

Prepares and delivers sales presentations to clients.

Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.

Provides clients with information regarding rates for advertising placement in all media.

Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.

Works with clients and station personnel to develop advertisements.

Performs other duties as assigned.

Requirements & Skills :

• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Minimum one year's experience in sales, preferably in the media field.
• Valid driver's license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.