Account Executive

Nexstar Media Group, Inc.; Phoenix (AZ); On-site; USD 55,000 - 95,000; Full time

Job summary

Nexstar Media Group, Inc. in Phoenix, AZ is seeking a Sales Account Executive to generate advertising revenue by calling on established agencies and cold-calling new prospects while demonstrating the value of television advertising.

You will build credible relationships with local businesses, present persuasive campaigns, manage assigned accounts, and collaborate with station staff to develop schedules that maximize reach and revenue.

Qualifications

• Bachelor's degree in Marketing, Advertising or Mass Communications, or related field.
• 1+ year sales experience, preferably in the media.
• Valid driver's license with acceptable driving record.
• Experience achieving long-range objectives and implementing strategies.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Responsibilities

• Implements strategies to grow revenue and exceed goals.
• Establishes credible relationships with local business community.
• Makes sales calls on existing and prospective clients.
• Maintains assigned accounts and develops new ones.
• Prepares and delivers sales presentations to clients.
• Explains advertising options to promote products or services.
• Provides clients with information regarding rates for advertising placements.
• Develops advertising schedules with clients and station personnel.
• Works with clients and station staff to develop advertisements.
• Performs other duties as assigned.

Skills

Sales experience

Relationship-building

Cold-calling

Education

Bachelor's degree in Marketing, Advertising or Mass Communications, or related field

Tools

Office equipment

Job description

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

Job Responsibilities

• Implements strategies to consistently grow revenue and exceed revenue goals.
• Establishes credible relationships with local business community.
• Makes sales calls on existing and prospective clients.
• Maintains assigned accounts and develops new accounts.
• Prepares and delivers sales presentations to clients.
• Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
• Provides clients with information regarding rates for advertising placement in all media.
• Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
• Works with clients and station personnel to develop advertisements.
• Performs other duties as assigned.

Requirements & Skills

• Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
• Minimum one year's experience in sales, preferably in the media field.
• Valid driver's license with an acceptable driving record.
• Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
• Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.