Account Executive

Nexstar Media Group

Oklahoma City (OK)

On-site

USD 50,000 - 75,000

Full time

5 days ago
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Job summary

Nexstar Media Group in Oklahoma City seeks an energetic Sales Account Executive to drive advertising revenue. You will call on agencies and new prospects, present TV advertising solutions, and manage existing accounts to exceed revenue goals.

You will establish relationships in the local business community, deliver compelling presentations, and coordinate with station staff to place ads and develop schedules. A strong track record in media sales is preferred.

Qualifications

  • Bachelor's degree in Marketing, Advertising or Mass Communications, or an equivalent combination of education and work-related experience.
  • Minimum one year's experience in sales, preferably in the media field.
  • Valid driver's license with an acceptable driving record.
  • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
  • Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.

Responsibilities

  • Generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.
  • Implements strategies to consistently grow revenue and exceed revenue goals.
  • Establishes credible relationships with local business community.
  • Makes sales calls on existing and prospective clients.
  • Maintains assigned accounts and develops new accounts.
  • Prepares and delivers sales presentations to clients.
  • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  • Provides clients with information regarding rates for advertising placement in all media.
  • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
  • Works with clients and station personnel to develop advertisements.
  • Performs other duties as assigned.

Skills

Sales experience
Prospecting
Presentation skills
Relationship building
Office equipment proficiency

Education

Bachelor's degree in Marketing/Advertising/Mass Communications

Tools

Computers & office equipment

Job description

The Sales Account Executive generates advertising revenue by calling on established agencies, cold-calling new prospects and convincing potential clients of the merits of television advertising.

  • Implements strategies to consistently grow revenue and exceed revenue goals.
  • Establishes credible relationships with local business community.
  • Makes sales calls on existing and prospective clients.
  • Maintains assigned accounts and develops new accounts.
  • Prepares and delivers sales presentations to clients.
  • Explains to customers how specific types of advertising will help promote their products or services in the most effective way possible.
  • Provides clients with information regarding rates for advertising placement in all media.
  • Develops advertising schedules with clients and station personnel responsible for placing advertising into station media.
  • Works with clients and station personnel to develop advertisements.
  • Performs other duties as assigned.
Requirements & Skills :
  • Bachelor's degree in Marketing, Advertising or Mass Communications, or a related field, or an equivalent combination of education and work-related experience.
  • Minimum one year's experience in sales, preferably in the media field.
  • Valid driver's license with an acceptable driving record.
  • Experience achieving long-range objectives and implementing the strategies and actions to achieve them.
  • Proficiency with computers, telephones, copiers, scanners, fax machines and other office equipment.
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