Account Executive

WYFF 4; Greenville (SC); Presencial; USD 60.000 - 90.000; Tempo integral

Benefícios oferecidos por esta vaga

Medical/Dental/Vision

401(k) matching

Wellness support

Paid Time Off

Paid Parental Leave

LGBTQ+ Health Services

Additional benefits

Resumo da vaga

Wyff4 in Greenville seeks an Account Executive to sell advertising across TV and digital platforms to local businesses and agencies. The role emphasizes new business development, client liaison, and achieving revenue targets with a strong, cooperative sales team.

Ideal candidates bring a proven web/mobile sales background, solid negotiation skills, and a consultative, results-oriented mindset. In-person attendance is required for this position.

Qualificações

• Must have proven track record in web/mobile and non-traditional business development.
• Experience in TV/Radio sales is required or military experience considered in lieu.
• Strong negotiation skills and ability to work in a consultative, customer-focused environment.
• Ability to multi-task in a fast-paced setting and meet goals with accountability.
• Proficient with Microsoft Office; familiarity with Wide Orbit, Kantar and WO Media Office is a plus.

Responsabilidades

• Generate revenue across all platforms and manage client lists.
• Prospect and present to new businesses to drive advertising revenue.
• Manage inventory and protect station rate structure.
• Develop new revenue through local business development and partnerships.
• Meet with local and digital sales managers to drive progression toward goals.
• Negotiate for assigned accounts and ensure proposals align with station strategies.
• Create and deliver sales presentations to multiple client contacts.

Conhecimentos

Web/Mobile sales

TV/Radio sales

Negotiation

Consultative selling

Multitasking

Microsoft Office

Ferramentas

Wide Orbit

Kantar

One Domain/WO Media Office

Descrição da vaga

The Account Executive is responsible for selling advertising to local businesses and ad agencies and negotiating ratings and rates with ad agencies. This position will also bring in new businesses to advertise on the TV and web. The ideal candidate is coachable, thrives in a goal-oriented team environment and has strong interpersonal skills. If you are motivated by an excellent product, great compensation, and working with a talented team of professionals, look no further. We will provide the tools for powerful multi-platform marketing solutions that will create partnerships to retain and grow our existing and new client base - you provide sales ability, positive attitude, client focus, and desire to WIN! If you want to work for the best, we want to hear from you today!

Responsibilities

• Generate revenue across all available platforms
• Prospect, contact and present to new businesses to generate new advertising revenue
• Manage inventory and protect station rate structure.
• Develop new revenue through local business development
• Form strategic business and market partnerships
• Manage an active account and client list
• Regularly meet with local and digital sales managers to ensure progression and success with stated goals
• Act as negotiator for assigned accounts; ensure sales proposals are consistent with station strategies
• Create and deliver sales presentations to multiple points of contact with client/agency personnel

Requirements

• Must have a proven track record in web/mobile sales and in the cultivation and development of new business/ non-traditional business.
• Experience in TV/Radio sales
• Solid negotiation skills
• Experience in a consultative customer focused business atmosphere
• Military training and experience will be considered in lieu of TV/Radio sales experience
• Ability to multi-task within a fast-paced environment
• Accountability within a goal-structured organization
• Needs a positive, results-oriented attitude and must be a team player
• Proven track record of successfully selling to business owners and CEO's (military experience will be considered)
• Must be able to use qualitative research effectively to further sales effort
• Strong formal and interpersonal communication skills
• Proficiency with Microsoft Office products. Proficiency with Wide Orbit, Kantar and One Domain/WO Media Office a plus
• In-person attendance is required

Values in Action

At Hearst Television we tell stories every day. Stories about people of all backgrounds, perspectives, and identities. That's why, behind the scenes, we believe in being an organization that fosters collaboration and open communication, ensuring that the content we create is authentic, accurate, and connected to the communities we serve.

Benefits

Hearst's benefit programs are modern, flexible and designed to focus on you. As a Hearst employee, you and your spouse or partner or dependents would have access to the following benefits.

• Medical | Dental | Vision
• 401(k) matching
• Emotional Wellness Support
• Paid Time Off
• Paid Parental Leave
• LGBTQ+ Health Services
• Additional benefits to meet your and your family's needs