TikTok Commerce -Mass Acquisition Manager

TikTok; Fatih; On-site; TRY 360,000 - 480,000; Full time

Job summary

TikTok Commerce is seeking a Mass Acquisition Manager to own strategy and execution for expanding active partner networks in Turkey and beyond. You will drive onboarding, launch planning, and performance acceleration across hundreds of partners on the TikTok platform.

You will lead incubation programs, analyze partner segments, and design scalable campaigns to boost partner success. Fluency in English and Turkish, plus advanced Excel skills, are essential in this fast-paced role.

Qualifications

• 3+ years of experience in mass account management or partner incubation.
• Proven track record managing hundreds of partners at scale.
• Fluent in English and Turkish due to speaking with partners.
• Strong analytical skills and business judgment; translate data into opportunities and actions.
• Advanced Excel proficiency with formulas like XLOOKUP/VLOOKUP and large datasets.

Responsibilities

• Own the strategy and execution to increase active sales partners and drive partner growth.
• Lead end-to-end incubation for high-potential partners, including onboarding and launch planning.
• Identify scalable growth opportunities and design programs to improve partner performance.
• Conduct deep-dive analyses to understand partner segments and surface root causes.
• Manage partner communications to run mass account management activities and incubation program delivery.
• Capture and share learnings to establish best practices and influence stakeholders.

Skills

Mass account management

English

Turkish

Data analysis

Excel

Education

Bachelor's degree or above

Tools

Excel

Job description

TikTok Commerce -Mass Acquisition Manager

Location:

Employment Type:

Regular

Job Code:

A116419

Responsibilities

• Own the strategy and execution to increase the number of active sales partners and drive high-quality partner growth for TikTok Commerce, including developing lifecycle incubation plans and supporting partners .
• Lead end-to-end incubation for high-potential partners, including onboarding, launch planning, performance acceleration, and ongoing success on the platform.
• Identify scalable growth opportunities and design/roll out programs to improve partner performance (e.g., video/LIVE challenges, lifecycle email campaigns, enablement initiatives).
• Conduct deep-dive analyses to understand partner segments, diagnose performance blockers, and surface root causes using data analysis, partner interviews, and surveys; translate insights into product/process improvements.
• Manage partner communication channels (Lark groups, IM, etc.) to run mass account management activities including forecasting, troubleshooting, partner education, and incubation program delivery.
• Capture, document, and share learnings to establish best practices and influence internal/external stakeholders.

Qualifications

• Minimum Qualifications- Bachelor’s degree or above, with 3+ years of experience in mass account management or partner incubation; proven track record managing hundreds of partners at scale.
• Fluent in English and Turkish due to speaking with partners; strong understanding of e-commerce market, consumer behaviour, and digital/mobile commerce trends.
• Strong analytical skills and business judgment; able to turn complex data into clear opportunities and action plans.
• Advanced Excel proficiency, including building and auditing formulas (e.g., XLOOKUP/VLOOKUP, INDEX-MATCH, IF/IFS, SUMIFS/COUNTIFS) and working with large datasets.
• Results-driven with strong ownership and accountability.
• Preferred Qualifications- Results-driven with strong ownership and accountability.
• Excellent cross-functional collaboration skills; able to influence and drive projects forward with diverse stakeholders.
• Fast learner and self-starter; entrepreneurial mindset with comfort operating in ambiguity and rapid change.
• Hands-on and pragmatic; willing to dive into detail and handle operations when needed.

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