Sales Manager

Anker Innovations; Fatih; On-site; TRY 300,000 - 540,000; Full time

Job summary

Anker Innovations in Turkey is seeking a seasoned sales professional to lead the full channel strategy for its consumer electronics portfolio across Turkey. You will drive revenue growth, own key retailer partnerships, and oversee annual and quarterly joint business planning.

The role requires 8+ years in Turkish consumer electronics sales, a Bachelor's degree, and a proven track record with major Turkish chains.

Qualifications

• Bachelor's degree in business, marketing, or a related field.
• 8+ years of sales or commercial experience in Turkish consumer electronics.
• Proven track record with major Turkish electronics retail chains (e.g., Mediamarkt Turkey, Teknosa, Vatan Bilgisayar).

Responsibilities

• Develop and execute the channel strategy across Turkey for Anker's product portfolio.
• Own and manage relationships with major Turkish electronics retailers.
• Lead annual and quarterly joint business planning (assortment, promotions, in-store merchandising).
• Build and lead the Turkey TSS sales team with full P&L ownership.
• Drive category growth using consumer insights and retail data analytics.
• Collaborate with regional marketing, supply chain, product, and finance to ensure go-to-market execution.

Skills

Channel strategy

Key accounts

P&L mgmt

Retail data analysis

Category management

Team leadership

Cross-functional collaboration

Education

Bachelor's degree

Job description

Key Responsibilities

1. Develop and execute the channel strategy for Anker's full product portfolio (charging, audio, smart home, projection) across Turkey, driving revenue growth and market share expansion.
2. Own and manage key business partnerships with major Turkish electronics retailers (including Mediamarkt Turkey, Teknosa, Vatan Bilgisayar, and other national/regional chains), serving as the primary executive contact for buyer and category manager relationships.
3. Lead annual and quarterly joint business planning, including assortment planning, promotional calendars, in-store merchandising, shelf share negotiation, and sell-through target setting.
4. Build and manage a high-performing Turkey TSS sales team, including field sales representatives, in-store promoters, and account managers, with full P&L ownership of the channel.
5. Drive category growth by leveraging consumer insights, competitive intelligence, and retail data analytics to optimize product mix, pricing, placement, and promotion (4P strategy) for the Turkish market.
6. Collaborate cross-functionally with regional marketing, supply chain, product, and finance teams to ensure seamless execution of go-to-market plans, inventory management, and brand consistency.

Requirement

sBackground & Experienc

• e8+ years of sales or commercial experience in consumer electronics in the Turkish marke
• tBachelor's degree or above; business, marketing, or a related field preferre
• dProven track record of managing key accounts with major Turkish electronics retail chains (Mediamarkt Turkey, Teknosa, Vatan Bilgisayar, etc.

)Hard Skill

1. Deep knowledge of the Turkish consumer electronics retail landscape, including channel structure, key players, competitive dynamics, and consumer purchasing behavio
2. Strong commercial acumen with demonstrated experience in P&L management, trade spend optimization, and revenue forecastin
3. Proficiency in retail data analysis and category management, with ability to translate data into actionable commercial strategie
4. Solid understanding of consumer electronics product categories (charging, audio, smart home, or related categories

)