Revenue Growth Management & Data Analytics Specialist - Senior Specialist

Eti; Fatih; On-site; TRY 120,000 - 180,000; Full time

Job summary

ETİ is seeking a data-driven analyst to maximize revenue through strategic pricing, rigorous profitability analysis, and data-driven insights. You will lead pricing benchmarking, assess market trends, and optimize assortment and go-to-market strategies while driving digital reporting through Power BI.

The role requires FMCG experience, 3+ years in RGM or analytics, and collaboration across functions to ensure regulatory compliance and business growth.

Qualifications

• Bachelor's degree in related field.
• At least 3 years of experience in FMCG.
• Experience in Revenue Growth Management (RGM), pricing, profitability, or commercial analytics.
• Strong analytical skills and ability to translate data into actionable insights.
• Proficiency with Power BI, Cognos and sales automation tools.

Responsibilities

• Lead strategic pricing analyses and evaluate pricing strategies through benchmarking.
• Analyze sales channel dynamics, market trends, and competitive landscapes; advise on assortment, pack size, pricing, and go-to-market strategies.
• Conduct profitability, ROI, and price elasticity analyses to identify growth opportunities and improve commercial performance.
• Analyze channel, customer, and SKU profitability and sales mix; develop recommendations to optimize portfolio performance and profitability.
• Evaluate the effectiveness of trade marketing investments, retailer and distributor expenditures, and ROI actions.
• Generate actionable insights by analyzing internal and external data sources and KPIs.
• Lead the digitalization and visualization of commercial data through Power BI with reliable dashboards.
• Support category strategies by integrating planogram data and drive digital transformation of category management.
• Collaborate cross-functionally to ensure compliance with quality, food safety, and regulatory requirements.

Skills

Strong analytical skills

RGM experience

Pricing analytics

Profitability analytics

Data-driven insights

Education

Bachelor's degree in related field

Tools

Power BI

Cognos

Sales automation tools

Job description

Sales, Trade Marketing & Marketing Strategy function aims to maximize ETİ’s revenue through insightful analysis and actionable recommendations. The team works to ensure the right product, at the right price, in the right market, supported by the optimal product mix. With a strong focus on efficiency and profitability, the role contributes to sustainable business growth and informed commercial decision-making.

What Do Expect from You?

• Lead strategic pricing analyses and evaluate the effectiveness of pricing strategies through category and competitive benchmarking.
• Analyze sales channel dynamics, market trends, and competitive landscapes; provide recommendations on optimal product assortment, pack size, pricing, and go-to-market strategies.
• Conduct profitability, ROI, and price elasticity analyses to identify growth opportunities and improve commercial performance.
• Analyze channel, customer, and SKU profitability and sales mix; develop recommendations to optimize portfolio performance and profitability.
• Evaluate the effectiveness of trade marketing investments, retailer and distributor expenditures, and recommend actions to enhance return on investment.
• Generate actionable insights by analyzing internal and external data sources, including market share, revenue, volume, distribution, availability, consumer off-take, promotional investments, shelf share, display share, and other key commercial KPIs.
• Lead the digitalization and visualization of commercial data through Power BI, ensuring accurate, reliable, and user-centric dashboards and reporting solutions.
• Support category strategies by integrating and maintaining planogram data and related systems, while driving the digital transformation of category management processes.
• Collaborate cross-functionally to ensure compliance with quality, food safety, occupational health and safety, information security, environmental, energy management, and other regulatory requirements relevant to the role.

Why You?

• Bachelor's degree in related field.
• At least 3 years of experience in FMCG.
• Experience in Revenue Growth Management (RGM), pricing, profitability, or commercial analytics.
• Strong analytical skills with the ability to turn data into actionable insights.
• Power BI, Cognos, and sales automation tools.