Remote Lead Creative Producer: Scale Ad Creative

Ruby Labs Ltd

Turkey

Remote

TRY 4,440,000 - 7,400,000

Full time

35 hours ago
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Benefits offered by this job

Remote Work Environment
Unlimited PTO
Paid National Holidays
MacBook provided
Contractor-friendly agreement

Job summary

Ruby Labs is seeking a highly systematic Lead Creative Producer to own and scale ad creative for a core D2C subscription product. You will lead a team of around 10, including producers, a lead designer, and motion designers, and report to the CMO and UA Lead.

You will manage the creative strategy, guarantee quality, and ensure compliance across major ad networks. Compensation combines fixed salary with performance bonuses, and high performers can rapidly take on larger scope.

Qualifications

  • 6+ years in performance marketing for D2C apps or SaaS subscription products.
  • Proven track record of high-spend winning ads meeting CPA/ROI targets.
  • Hands-on experience creating ad concepts and creatives yourself.
  • Experience leading and developing a cross-functional creative team.
  • Hands-on knowledge of Meta, Google, Microsoft, Snapchat, TikTok, and Applovin.
  • Ability to read creative-level data and build testing frameworks.

Responsibilities

  • Define the creative strategy and the angles, hooks, and formats to produce next.
  • Create ad concepts yourself and set the standard for the team.
  • Decide weekly what to scale, iterate, and stop producing based on data.
  • Maintain a documented library of proven angles and conduct market research.
  • Own creative-level KPIs and optimize campaigns across networks.
  • Lead hiring, onboarding, and performance management for the ad creative unit.

Skills

Performance marketing
Ad creative production
Team leadership
Cross-functional collaboration
Ad networks
Data-driven testing

Tools

Meta Ads
Google Ads
TikTok Ads
Snapchat Ads
Applovin

Job description

Ruby Labs is seeking a highly systematic Lead Creative Producer to own and scale ad creative for a core D2C subscription product. You will lead a team of around 10, including producers, a lead designer, and motion designers, and report to the CMO and UA Lead.

You will manage the creative strategy, guarantee quality, and ensure compliance across major ad networks. Compensation combines fixed salary with performance bonuses, and high performers can rapidly take on larger scope.

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