Web Product Manager: Growth & Subscriptions

HubX Inc.; Fatih; On-site; TRY 420,000 - 660,000; Full time

Benefits offered by this job

MacBook provided

Welcome kit

Private medical insurance

Gym membership

Office in Istanbul/Izmir

Unlimited coffee

Education budget

All Hands events

HubX app access

Birthday perks

Job summary

HubX is seeking a skilled Web Product Manager for its ScaleUp studio to lead a B2C subscription web product. You will own the roadmap, run experiments, and optimize onboarding, paywalls, and retention.

You’ll collaborate with designers and developers to ship fast and state clear briefs to align teams around metrics. You’ll apply data-driven decisions using Looker, GA, Amplitude, and other tools to drive growth, reduce churn, and improve conversion across global markets.

Qualifications

• Bachelor’s degree in Software/Computer/Industrial Engineering or related field.
• Minimum 3 years of experience as a Web Product Manager, ideally with B2C subscription products.
• Strong understanding of web development lifecycle and technologies.
• Skilled in funnel and behavioral analysis, with translating AB test results into decisions.
• Experience collaborating with developers on technical topics and guiding teams.
• Excellent UI sensibility and pixel-perfect design guidance.

Responsibilities

• Own the B2C subscription web product vision and roadmap.
• Refine backlog based on business impact and speed of execution.
• Run fast-paced experimentation across onboarding, paywall and subscription flows.
• Design, launch and iterate AB tests to improve conversion.
• Analyze the subscription funnel to expose bottlenecks and uplift opportunities.
• Collaborate with designers for conversion-focused UX.
• Work with developers to ship ideas quickly to production.
• Prepare briefs to align teams around goals and metrics.
• Conduct competitive research and actionable product improvements.
• Use data as primary decision driver for acquisition, conversion and retention.

Skills

Funnel analytics

AB testing

UI sensitivity

Cross-functional work

Data-driven decisions

Growth metrics

Education

Bachelor's degree in related field

Tools

Looker

Google Analytics

Amplitude

Mixpanel

Hotjar

Paddle/Stripe

SimilarWeb

FullStory

Figma

FigJam

Jira

Job description

HubX is seeking a skilled Web Product Manager for its ScaleUp studio to lead a B2C subscription web product. You will own the roadmap, run experiments, and optimize onboarding, paywalls, and retention.

You’ll collaborate with designers and developers to ship fast and state clear briefs to align teams around metrics. You’ll apply data-driven decisions using Looker, GA, Amplitude, and other tools to drive growth, reduce churn, and improve conversion across global markets.