Product Marketing Manager, iPad & Mac — Türkiye Launch

Lex; Şile, Fatih; On-site; TRY 1,000,000 - 1,500,000; Full time

Job summary

Apple seeks a cross‑functional Product Management role combining product management, development and product marketing across teams in Türkiye. You will drive iPad & Mac adoption, develop go‑to‑market strategies, and translate customer insights into actionable product enhancements.

You will collaborate with Worldwide Product Marketing and local partners to inform decisions, create compelling product stories, and lead regional initiatives with a strong customer focus.

Qualifications

• Experience in product marketing, product management, or related roles in Türkiye.
• Fluency in English and Turkish with strong presentation skills.
• Ability to translate technical features into consumer benefits.
• Willingness to travel up to 25%.

Responsibilities

• Launch execution for iPad & Mac portfolio in Türkiye with cross‑functional teams.
• Provide product leadership from introduction to end‑of‑life and brief stakeholders.
• Develop customer journey insights to inform messaging and product priorities.
• Lead annual and quarterly marketing planning to drive adoption and growth.
• Analyze market trends and competitive dynamics to inform positioning.
• Collaborate with Worldwide teams to articulate local business needs.

Skills

Product marketing

Product management

Turkish

English

Presentation skills

Analytical skills

Travel

Education

MBA / MS preferred

Job description

Apple seeks a cross‑functional Product Management role combining product management, development and product marketing across teams in Türkiye. You will drive iPad & Mac adoption, develop go‑to‑market strategies, and translate customer insights into actionable product enhancements.

You will collaborate with Worldwide Product Marketing and local partners to inform decisions, create compelling product stories, and lead regional initiatives with a strong customer focus.