Performance Marketing Manager - Display Channels

Armut Teknoloji AS; Fatih; Hybrid; TRY 180,000 - 260,000; Full time

Benefits offered by this job

Learning & development fund

Flexible working hours

Work from home

Extra vacation days

Job summary

Armut Teknoloji AS, a leading international local services marketplace, is seeking a performance marketing specialist to drive user acquisition across multiple channels and markets.

You will own strategy, optimize campaigns on Meta, TikTok, Spotify, and app networks, analyze data, run A/B tests, and collaborate with cross‑functional teams to scale growth.

The role offers a fast‑paced, learning‑oriented environment with flexible hours and opportunities to advance in an international team.

Qualifications

• Degree in Business, Marketing, Engineering, Economics, or related field.
• 2+ years of hands-on performance or digital marketing experience.
• Experience managing campaigns on Meta and TikTok ads.
• Experience in mobile app marketing and user acquisition.
• Familiarity with app attribution platforms a plus.
• Strong data-driven decision making and ROI focus.
• High level of English proficiency.

Responsibilities

• Own strategy, execution, and optimization of performance marketing campaigns across Meta, TikTok, Spotify, and affiliates.
• Manage campaigns across web and mobile in multiple international markets, optimizing ROI.
• Drive app marketing strategy focusing on user acquisition, activation, conversion, and LTV.
• Analyze campaign performance and translate data into actionable insights.
• Plan and run A/B tests across audiences, creatives, placements, and bidding.
• Identify new channels and partners to scale proven performers.
• Collaborate with Creative, Product, Analytics, and Marketing teams globally.
• Monitor attribution and measurement to inform decisions.
• Stay updated on global performance and mobile marketing trends.
• Proactively find opportunities to turn insights into measurable results.

Skills

Performance marketing

Digital marketing

User acquisition

Campaign optimization

Data analysis

English proficiency

Education

Bachelor’s/Master’s degree in Business/Marketing/Engineering/Economics or related field

Tools

Meta Ads

TikTok Ads

Spotify Ads

AppsFlyer/Adjust

Job description

Armut / HomeRun / ProntoPro is a leading international local services marketplace, connecting people with trusted professionals across 26,000+ services. We have surpassed 50 million service requests across our platforms, helping people get their tasks done with a network of over 2 million professionals. Today, our three brands operate across 14 countries in the EMEA region, with a significant market presence in Italy, Turkey, Romania, Spain, and the UK. With a strong presence across both web and mobile apps, we are building a seamless experience for finding and hiring trusted service providers.

Our purpose is to make access to quality local services easy by leveraging the latest technologies, data, and AI. As we continue to grow internationally, we are expanding our presence across the EMEA region and investing in our products and mobile experience to serve local needs at scale.

Our strength is rooted in our core values: customer-first thinking, data-driven problem-solving, and continuous learning. These values have enabled us to transform the local services industry, and we’ll continue to do so on a global scale. We offer a world-class working environment where entrepreneurial minds can accelerate their careers.

Join us on our journey to become the EMEA leader in the local services marketplace!

What we’re looking for:

• Bachelor’s / Master’s degree in Business, Marketing, Engineering, Economics, or a related field;
• 2+ years of hands‑on experience in performance marketing, digital marketing, or user acquisition;
• Experience managing and optimizing campaigns across Meta Ads and TikTok Ads;
• Experience in mobile app marketing and user acquisition;
• Experience with app affiliate networks, Spotify Ads, or other acquisition channels is a plus;
• Familiarity with mobile attribution and measurement platforms such as AppsFlyer or Adjust is a plus;
• Strong analytical and quantitative skills with a data-driven approach to decision-making;
• Comfortable managing performance marketing budgets and optimizing campaigns against ROI and growth targets across different markets;
• High level of English proficiency;
• A self-starter mindset with a can-do attitude;
• Passion for learning, experimentation, and scaling new businesses.

What you’ll do:

• Own the strategy, execution, and optimization of performance marketing campaigns across Meta, TikTok, Spotify, app affiliate networks, and other emerging channels;
• Manage campaigns across web and mobile across multiple international markets, continuously optimizing performance against growth and efficiency targets;
• Drive our app marketing strategy, with a strong focus on user acquisition, activation, conversion, and long‑term user value;
• Analyze campaign performance and turn data into actionable insights to improve ROI and scale successful campaigns across channels and markets;
• Test, test, test – continuously develop and execute A/B tests across audiences, creatives, placements, bidding strategies, and campaign structures;
• Identify and test new channels, partners, and growth opportunities, and scale those that demonstrate strong performance;
• Collaborate closely with Creative, Product, Analytics, and other Marketing teams as part of an international team to improve campaign performance across the full customer journey;
• Closely monitor attribution and measurement across paid channels and mobile apps to ensure accurate tracking and informed decision-making;
• Keep up to date with global performance and mobile marketing trends, platform developments, and best practices;
• Continuously find new areas to improve and take ownership of turning opportunities into measurable results.

Why Join Us

• Competitive salary,
• An opportunity to bring impact and change the service market dynamics, in a stimulating and international environment,
• Freedom to test, fail and test again in a fast‑paced environment,
• Never-ending growth opportunities supported by learning & development fund,
• Working environment where your success is not judged by a dress code or working hours,
• Extra vacation time, flexible working hours and the possibility to work from home,
• Beach days, theme nights, sports & game events and any other social activity ideas you come up with!

Our Hiring Process

• Interview: Discuss your experience & expectations.
• Case Study: Showcase your skills.
• Final Interview: Align on mutual goals and values.
• Welcome Aboard: Join the Homerun team!

Diversity and Inclusion at HomeRun

We believe in a workplace where everyone feels valued and empowered. Our diverse team, hailing from various backgrounds, is the cornerstone of our success. We're committed to creating an inclusive environment for all employees, celebrating different perspectives and fostering a culture of respect.