Growth Marketing Associate Manager

Armut Teknoloji AS; Fatih; On-site; TRY 907,029 - 1,360,544; Full time

Benefits offered by this job

Competitive salary

Flexible working hours

Extra vacation time

Learning & development fund

Social activities

Job summary

Armut Teknoloji AS is looking for a Digital Marketing Specialist in Fatih, Turkey. The ideal candidate should have a Bachelor's or Master's degree and 1-2 years of experience in digital marketing, specifically with brand campaigns. Responsibilities include planning and optimizing marketing campaigns across platforms like YouTube and Google Ads, analyzing campaign performance, and identifying growth opportunities. Enjoy competitive salaries, flexible working hours, and unique team events while contributing to impactful service market changes.

Qualifications

• 1–2 years of experience in digital/performance marketing.
• Familiarity with YouTube, Connected TV, and programmatic display channels.
• Curious and proactive mindset towards marketing technologies.

Responsibilities

• Plan, launch, and optimize full-funnel marketing campaigns.
• Execute a test-and-learn approach through A/B testing.
• Analyze cross-channel campaign performance and provide actionable insights.
• Support budget allocation and optimizations.
• Stay updated with emerging trends in digital media.

Skills

Experience in digital/performance marketing

Hands-on experience with Google Ads

Strong analytical skills

Familiarity with brand-performance channels

Proficiency in English and Turkish

Education

Bachelor’s or Master’s degree in a related field

Tools

Google Analytics (GA4)

Job description

Armut / HomeRun is a leading local services marketplace with over 2 million professionals across over 26,000 services. We aim to make finding good quality, trusted providers easy by using the latest technologies and machine learning algorithms. We serve over 18 million customers with 99% customer satisfaction in 14 different countries with 3 different brands. We’re accelerating our sustainable growth and increasing the number of operating countries in the EMEA region. Our strength is rooted in our core values: customer-first thinking, data-driven problem-solving, and continuous learning. These values enabled us to change the local services industry and we’ll continue to do this on a global scale. We offer a world-class working environment where entrepreneurial spirits speed up their careers. Join us on our journey to be the EMEA leader in the local services marketplace!

What we’re looking for:

• Bachelor’s or Master’s degree in Engineering, Economics, Business, or a related field;
• 1–2 years of experience in digital/performance marketing, ideally with exposure to brand campaigns and video channels;
• Hands-on experience with Google Ads and/or DSPs;
• Familiarity with brand-performance channels such as YouTube, Connected TV (CTV), and programmatic display;
• Experience with Google Analytics (GA4) or similar analytics/reporting tools;
• Strong analytical skills with the ability to interpret data and drive decisions;
• High proficiency in English and Turkish;
• Strong communication and analytical skills;
• Curious and proactive mindset, with an interest in emerging marketing technologies;
• Comfortable working in fast-paced, ambiguous environments with a sense of ownership.

What you’ll do:

• Plan, launch, and optimize full-funnel marketing campaigns across platforms such as YouTube, Connected TV, programmatic display and Google Ads, in 14 countries where we operate;
• Execute a test-and-learn approach by running A/B tests on creatives, audiences, and channel strategies across both brand and performance initiatives;
• Analyze cross-channel campaign performance and translate data into clear, actionable insights to improve efficiency and scale;
• Support budget allocation and in-flight optimizations to maximize ROI and achieve growth targets;
• Contribute to measurement and attribution efforts, ensuring accurate tracking across web and app environments;
• Stay up to date with emerging trends in digital media, especially in video, CTV, and programmatic ecosystems;
• Identify and propose new growth opportunities across channels, audiences, and creative strategies.

Why Join Us

• Competitive salary,
• An opportunity to bring impact and change the service market dynamics, in a stimulating and international environment,
• Freedom to test, fail and test again in a fast-paced environment,
• Never-ending growth opportunities supported by learning & development fund,
• Working environment where your success is not judged by a dress code or working hours,
• Extra vacation time, flexible working hours and the possibility to work from home,
• Beach days, theme nights, sports & game events and any other social activity ideas you come up with!

Our Hiring Process

• Application: Send us your CV.
• Interview: Discuss your experience & expectations.
• Case Study: Showcase your skills.
• Final Interview: Align on mutual goals and values.
• Welcome Aboard: Join the Homerun team!

Diversity and Inclusion at HomeRun

We believe in a workplace where everyone feels valued and empowered. Our diverse team, hailing from various backgrounds, is the cornerstone of our success. We\'re committed to creating an inclusive environment for all employees, celebrating different perspectives and fostering a culture of respect.