Mobile UA Specialist — Drive Game Growth (On-site Izmir)

Miniclip; Konak; Vor Ort; TRY 2.044.000 - 3.212.000; Vollzeit

Benefits dieser Stelle

Free snacks

Health insurance (family cover)

Zusammenfassung

Miniclip, Izmir office, is seeking a User Acquisition Specialist to join the Marketing team on-site. You will manage end-to-end UA campaigns for mobile games, analyze ROI, and optimize across multiple channels. Strong English, 6+ months in paid digital marketing, and familiarity with tracking tools are required.

The role offers on-site work in Izmir with a competitive USD salary package, health benefits, and opportunities to work with a global games portfolio.

Qualifikationen

• Minimum 6 months of paid digital marketing or media buying experience.
• Prior experience in app business or gaming.
• Knowledge of marketing channels such as Facebook, TikTok, Google Ads, AppLovin, Unity.
• Experience with tracking tools like Appsflyer for mobile ad campaigns is a significant advantage.
• Having prior exposure to a soft launch will greatly benefit the candidate.
• Excellent communication skills, both written and verbal in English.

Aufgaben

• Manage the full UA process for a mobile game and plan/execute user acquisition campaigns.
• Oversee acquisition marketing campaigns across multiple mobile channels.
• Produce comprehensive UA reporting, analyze ROI and identify new opportunities.
• Experiment and analyze campaigns for existing and upcoming games.
• Run multiple marketing tests and present results with concrete recommendations.
• Use data-driven insights to enhance performance through targeting and segmentation.
• Develop briefs for new ad creatives and oversee production of marketing material.
• Manage day-to-day communication and reporting with business relationships.

Kenntnisse

Paid marketing

Mobile ads

Campaign analysis

English communication

Tools

Appsflyer

Facebook Ads

Google Ads

Unity Ads

Jobbeschreibung

Miniclip, Izmir office, is seeking a User Acquisition Specialist to join the Marketing team on-site. You will manage end-to-end UA campaigns for mobile games, analyze ROI, and optimize across multiple channels. Strong English, 6+ months in paid digital marketing, and familiarity with tracking tools are required.

The role offers on-site work in Izmir with a competitive USD salary package, health benefits, and opportunities to work with a global games portfolio.