Marketing Artist

Yuppo; Fatih; On-site; TRY 120,000 - 180,000; Full time

Job summary

Yuppo is an AI-powered child development app based in Turkey, seeking a Creative Designer to craft engaging ads for Meta platforms and drive user growth.

You will transform parenting insights into scroll-stopping creatives (15-30s videos, static and carousel), test variations, and partner with growth marketing to optimize performance in a fast-paced startup.

Qualifications

• 1–3 years of experience in performance creative, paid social creative, visual design or motion design.
• Strong portfolio showing performance-oriented social ads for Meta/Instagram/TikTok or similar platforms.
• Understanding of what makes a creative effective in user acquisition and conversion, not just visually appealing.

Responsibilities

• Design and animate high-performing ad creatives for Meta across acquisition campaigns.
• Create short-form video ads (15-30 sec) optimized for performance, retention and conversion.
• Develop static, carousel, UGC-style and motion creatives for different stages of the user funnel.
• Turn performance insights, audience data and marketing learnings into new creative concepts.
• Work closely with the growth and performance marketing team to develop creative testing strategies.
• Produce multiple creative variations to test different hooks, messaging, visuals, CTAs and storytelling approaches.
• Develop and maintain a scalable creative testing pipeline for Meta Ads.
• Adapt winning creatives into new formats, angles and variations to extend their performance.
• Own the visual and motion design side of our paid social acquisition efforts.

Skills

Performance creative

Paid social creative

Visual design

Motion design

Mobile-first design

Tools

After Effects

Premiere Pro

Figma

Illustrator

Photoshop

Job description

Yuppo is an AI-powered child development application designed for parents with children aged 0-6. Backed by a team with a proven track record of building globally respected companies, Yuppo started its journey in Turkey as an ed-tech initiative and is now expanding internationally with a mission to democratize early childhood education.

The first six years of life are the most critical for brain development and future success. That's why we're building a platform that combines science, technology, and creativity to support families during this foundational stage. If you're excited about building meaningful products, solving real societal problems through technology, and working alongside a talented and passionate team, we'd love to hear from you.

About the Role

We're looking for a Creative Designer

You'll create engaging, conversion-focused creatives for Meta (Instagram & Facebook), helping modern parents discover Yuppo and take the next step.

You'll turn parenting insights, audience learnings and performance data into scroll-stopping ads that combine strong visual design, motion and compelling storytelling. From hooks and UGC-style concepts to static ads and short-form videos, you'll play a key role in developing, testing and scaling creatives that drive user acquisition and growth for Yuppo.

yuppo.org

News: Yuppo raises 25M TL to grow its early childhood platform

What You'll Be Doing

• Design and animate high-performing ad creatives for Meta (Instagram & Facebook) across acquisition campaigns
• Create short-form video ads (15-30 sec) optimized for performance, retention and conversion
• Develop static, carousel, UGC-style and motion creatives for different stages of the user funnel
• Turn performance insights, audience data and marketing learnings into new creative concepts
• Work closely with the growth and performance marketing team to develop creative testing strategies
• Produce multiple creative variations to test different hooks, messaging, visuals, CTAs and storytelling approaches
• Develop and maintain a scalable creative testing pipeline for Meta Ads
• Adapt winning creatives into new formats, angles and variations to extend their performance
• Own the visual and motion design side of our paid social acquisition efforts

What We're Looking For

• 1-3 years of experience in performance creative, paid social creative, visual design or motion design
• Strong portfolio showing performance-oriented social ads, particularly for Meta, Instagram, TikTok or similar platforms
• Understanding of what makes a creative effective in user acquisition and conversion, not just visually appealing
• Strong skills in After Effects, Premiere Pro or similar video/motion tools
• Experience with Figma, Illustrator, Photoshop and other visual design tools
• Strong understanding of mobile-first creative principles, visual hierarchy, hooks and storytelling
• Comfortable creating and testing high volumes of creative variations quickly
• Ability to work with performance data and translate insights into creative decisions
• Strong sense of design, pacing, composition and attention-grabbing visual storytelling
• Ability to work independently, move quickly and iterate in a startup-like, performance-driven environment