Marketing Artist (AI Native)

MoovBuddy; Fatih; Hybrid; TRY 180,000 - 240,000; Full time

Benefits offered by this job

Private health insurance

English language learning support

Paid birthday off & more

Job summary

MoovBuddy is seeking a Marketing Artist with a strong motion-design foundation to bring mobile app campaigns to life. You will craft high-impact video ads and visuals for global channels, collaborating with the marketing team to test, iterate, and optimize creatives for improved UA performance.

The role emphasizes storytelling, AI-assisted production, and a constant push to stay ahead of mobile marketing trends. Hybrid-friendly structure supports flexible work in a global health-tech environment.

Qualifications

• 2+ years of experience creating video ads and motion content for paid social platforms.
• Marketing mindset with a test-driven approach.
• Strong storytelling instinct for short-form engagement.
• Experience using AI tools to speed up production.
• Familiarity with mobile performance KPIs (CTR, CPC, CPI, Hook).
• Strong visual sense in color, motion, lighting, editing, rendering.
• Creative curiosity and willingness to experiment.
• Portfolio demonstrating performance-driven design.

Responsibilities

• Create and animate high-impact video ads and visuals for Meta, TikTok, YouTube.
• Use AI tools to speed up creative production, ideation, iteration.
• Collaborate with the marketing team to brainstorm, test, iterate creatives.
• Analyze creative performance metrics and provide optimization insights.
• Adapt assets into multiple formats for localization and platform specs.
• Support 2D assets for UA and branding.
• Stay curious and up-to-date with mobile marketing trends.

Skills

Video ads

Motion design

Storytelling

AI tools usage

Mobile marketing KPIs

Portfolio development

Tools

AI tools

Job description

Work Setup:

This role is fully remote for candidates outside İstanbul. For those based in İstanbul, we follow a hybrid model; 3 days in the office, 2 days remote.

At MoovBuddy, we are revolutionizing health and wellness, making it accessible to all through our innovative apps. By simplifying complex medical insights into easy-to-use solutions, we empower individuals to take charge of their health.

With a global reach, the MoovBuddy app is available in 8 languages and has been featured in over 80 countries, engaging users from more than 150 nations. We are proud to have over 7 million users benefiting from our diverse apps, including Kegel Men, Young Face, MindBuddy, Alpha, Quitbuddy which also support multiple languages and are trusted worldwide.

Operating from our offices in İstanbul and London, we have a team of experts dedicated to creating impactful and accessible platforms for everyone.

We are looking for a Marketing Artist with a strong foundation in motion design to bring our mobile app campaigns to life. This role will be key in creating compelling ad creatives that drive global user acquisition and engagement.

What You’ll Be Responsible For

• Create and animate high-impact video ads and static visuals for Meta, TikTok, YouTube,
• Use AI tools to speed up creative production, ideation, and iteration processes,
• Collaborate closely with the marketing team to brainstorm, test, and iterate high-performing creatives based on performance data,
• Analyze creative marketing performance metrics and contribute insights for optimization,
• Adapt existing assets into multiple formats for localization, resizes, A/B testing, and platform specifications,
• Support the creation of 2D assets (illustrations, UI elements, iconography) for use in UA and branding,
• Staying curious and up to date with creative trends in mobile marketing.

What We’re Looking For

• 2+ years of experience creating video ads and motion content for paid social platforms (Meta, TikTok, YouTube, etc.),
• A marketing mindset: you think about who's watching, what stops their scroll, and what makes them tap; you treat every creative as a test with a hypothesis behind it,
• Strong storytelling instinct, ability to craft narratives that hook, engage, and convert within seconds,
• Comfortable using AI tools as part of the everyday creative workflow — from generating concepts to speeding up production,
• Familiarity with mobile performance marketing KPIs: CTR, CPC, CPI, Hook effectiveness,
• Have a well-developed visual sense, especially in color, motion, lighting, editing, and rendering,
• A genuine creative curiosity: always experimenting, testing new ideas, and pushing concepts further,
• A portfolio that demonstrates a strong understanding of performance-driven design.

What We Offer

• Experience a friendly and positive culture: work with a supportive and dynamic team,
• Career advancement: embrace opportunities to take on more responsibilities and advance your career,
• Private health insurance to support your well-being,
• English language learning support to help you grow in a global environment,
• Paid birthday off & more.