Growth PM — Remote AI, Experiments

Pragmatike; Turkey; Remote; TRY 3,002,000 - 5,003,000; Full time

Job summary

Pragmatike is seeking a Product Manager – Growth to drive user acquisition, activation, retention, and monetization for a global AI consumer product. You will work with engineering, design, marketing, and leadership to identify growth opportunities, launch experiments, and optimize the customer journey from first touch to long-term engagement.

You will own initiatives shaping product strategy, with strong emphasis on data-driven experiments and scalable growth.

Qualifications

• 4+ years of experience as a Product Manager, with a strong focus on growth or consumer products.
• Experience driving improvements across acquisition, activation, retention, or monetization.
• Strong analytical skills to base decisions on data and experiments.
• Experience defining and evaluating A/B tests and product experiments.
• Understanding of activation, conversion, retention, engagement, LTV and CAC metrics.
• Experience collaborating with engineering, design, marketing and data teams.
• Comfortable in fast-paced startup environments with high ownership.
• Experience using AI tools to improve product discovery, research, or decision-making.
• Excellent communication skills and fluent English.

Responsibilities

• Own the product growth roadmap across acquisition, activation, retention, referral, and monetization.
• Design, prioritize, and execute experiments to improve key product and business metrics.
• Partner with engineering, design, marketing, data, and leadership to deliver growth initiatives.
• Analyze user behavior and product performance to identify opportunities for optimization.
• Define product requirements, success metrics, and rollout strategies for new features.
• Improve onboarding flows, subscription conversion, engagement loops, and user retention.
• Work with performance marketing teams to optimize acquisition funnels and post-install experiences.
• Monitor experiment results, iterate quickly, and scale successful initiatives.
• Communicate product strategy, priorities, and outcomes across cross-functional teams.

Skills

Growth focus

Data-driven decisions

A/B testing & experimentation

Cross-functional collaboration

Analytical mindset

Tools

SQL

Amplitude

Mixpanel

GA4

Experimentation frameworks

Job description

Pragmatike is seeking a Product Manager – Growth to drive user acquisition, activation, retention, and monetization for a global AI consumer product. You will work with engineering, design, marketing, and leadership to identify growth opportunities, launch experiments, and optimize the customer journey from first touch to long-term engagement.

You will own initiatives shaping product strategy, with strong emphasis on data-driven experiments and scalable growth.