Growth Marketing Lead - Remote & Stock Options

Armut / HomeRun; Fatih; Hybrid; TRY 300,000 - 420,000; Full time

Benefits offered by this job

Stock options

Flexible working hours

Work from home

Extra vacation time

Learning & development fund

Job summary

Armut / Homerun is seeking a marketing specialist to plan, launch, and optimize campaigns across platforms in 14 countries. You will test creatives, analyze cross-channel performance, and drive ROI through data-driven budgeting and attribution.

Ideal candidates have 1–2 years in digital marketing, strong GA4 and Google Ads skills, and fluency in English and Turkish. The role offers a flexible, fast-paced environment with growth opportunities and remote-friendly options.

Qualifications

• Bachelor’s or Master’s degree in a related field.
• 1–2 years of digital/performance marketing experience.
• Hands-on experience with Google Ads and/or DSPs.
• Familiarity with brand-performance channels like YouTube/CTV.
• Experience with GA4 or similar analytics tools.
• Strong data interpretation and decision-making skills.

Responsibilities

• Plan, launch, and optimize full-funnel marketing campaigns across platforms.
• Execute test-and-learn by running A/B tests on creatives and audiences.
• Analyze cross-channel performance and translate data into insights.
• Support budget allocation and in-flight optimization to boost ROI.
• Contribute to measurement and attribution across web and app.
• Stay updated on trends in digital media, video, CTV, programmatic.
• Identify and propose growth opportunities across channels.

Skills

Google Ads

GA4 Analytics

Bilingual English/Turkish

Digital marketing analytics

Education

Bachelor’s or Master’s degree in Engineering, Economics, Business

Tools

DSPs

Google Analytics (GA4)

Job description

Armut / Homerun is seeking a marketing specialist to plan, launch, and optimize campaigns across platforms in 14 countries. You will test creatives, analyze cross-channel performance, and drive ROI through data-driven budgeting and attribution.

Ideal candidates have 1–2 years in digital marketing, strong GA4 and Google Ads skills, and fluency in English and Turkish. The role offers a flexible, fast-paced environment with growth opportunities and remote-friendly options.