Growth Marketing Associate Manager

Armut / HomeRun; Fatih; Hybrid; TRY 300,000 - 420,000; Full time

Benefits offered by this job

Stock options

Flexible working hours

Work from home

Extra vacation time

Learning & development fund

Job summary

Armut / Homerun is seeking a marketing specialist to plan, launch, and optimize campaigns across platforms in 14 countries. You will test creatives, analyze cross-channel performance, and drive ROI through data-driven budgeting and attribution.

Ideal candidates have 1–2 years in digital marketing, strong GA4 and Google Ads skills, and fluency in English and Turkish. The role offers a flexible, fast-paced environment with growth opportunities and remote-friendly options.

Qualifications

• Bachelor’s or Master’s degree in a related field.
• 1–2 years of digital/performance marketing experience.
• Hands-on experience with Google Ads and/or DSPs.
• Familiarity with brand-performance channels like YouTube/CTV.
• Experience with GA4 or similar analytics tools.
• Strong data interpretation and decision-making skills.

Responsibilities

• Plan, launch, and optimize full-funnel marketing campaigns across platforms.
• Execute test-and-learn by running A/B tests on creatives and audiences.
• Analyze cross-channel performance and translate data into insights.
• Support budget allocation and in-flight optimization to boost ROI.
• Contribute to measurement and attribution across web and app.
• Stay updated on trends in digital media, video, CTV, programmatic.
• Identify and propose growth opportunities across channels.

Skills

Google Ads

GA4 Analytics

Bilingual English/Turkish

Digital marketing analytics

Education

Bachelor’s or Master’s degree in Engineering, Economics, Business

Tools

DSPs

Google Analytics (GA4)

Job description

Armut / Homerun is a leading local services marketplace with over 2 million professionals across over 26,000 services. We aim to make finding good quality, trusted providers easy by using the latest technologies and machine learning algorithms. We serve over 18 million customers with 99% customer satisfaction in 14 different countries with 3 different brands. We’re accelerating our sustainable growth and increasing the number of operating countries in the EMEA region.

Our strength is rooted in our core values: customer-first thinking, data-driven problem-solving, and continuous learning. These values enabled us to change the local services industry and we’ll continue to do this on a global scale. We offer a world-class working environment where entrepreneurial spirits speed up their careers.

Join us on our journey to be the EMEA leader in the local services marketplace!

You Will:

• Plan, launch, and optimize full-funnel marketing campaigns across platforms such as YouTube, Connected TV, programmatic display and Google Ads, in 14 countries where we operate;
• Execute a test-and-learn approach by running A/B tests on creatives, audiences, and channel strategies across both brand and performance initiatives;
• Analyze cross-channel campaign performance and translate data into clear, actionable insights to improve efficiency and scale;
• Support budget allocation and in-flight optimizations to maximize ROI and achieve growth targets;
• Contribute to measurement and attribution efforts, ensuring accurate tracking across web and app environments;
• Stay up to date with emerging trends in digital media, especially in video, CTV, and programmatic ecosystems;
• Identify and propose new growth opportunities across channels, audiences, and creative strategies.

You Are:

• Bachelor’s or Master’s degree in Engineering, Economics, Business, or a related field;
• 1–2 years of experience in digital/performance marketing, ideally with exposure to brand campaigns and video channels;
• Hands-on experience with Google Ads and/or DSPs;
• Familiarity with brand-performance channels such as YouTube, Connected TV (CTV), and programmatic display;
• Experience with Google Analytics (GA4) or similar analytics/reporting tools;
• Strong analytical skills with the ability to interpret data and drive decisions;
• High proficiency in English and Turkish;
• Strong communication and analytical skills;
• Curious and proactive mindset, with an interest in emerging marketing technologies;
• Comfortable working in fast-paced, ambiguous environments with a sense of ownership.

Why Join Us

• Competitive salary and stock options,
• An opportunity to bring impact and change the service market dynamics, in a stimulating and international environment,
• Freedom to test, fail and test again in a fast-paced environment,
• Never-ending growth opportunities supported by learning & development fund,
• Working environment where your success is not judged by a dress code or working hours,
• Extra vacation time, flexible working hours and the possibility to work from home,
• Beach days, theme nights, sports & game events and any other social activity ideas you come up with!

Diversity and Inclusion at Homerun

We believe in a workplace where everyone feels valued and empowered. Our diverse team, hailing from various backgrounds, is the cornerstone of our success. We're committed to creating an inclusive environment for all employees, celebrating different perspectives and fostering a culture of respect.