Growth-Driven Product Lead, Self-Serve (Remote)

Jobgether; Turquie; À distance; TRY 500 000 - 900 000; Plein temps

Avantages offerts par ce poste

Remote-first team

Global conferences & events

Flexible working hours

Résumé du poste

Jobgether, a partner-led opportunity, seeks a Product Lead, Self-Serve Growth based in Turkey. You will own the self-serve funnel, drive activation, conversion, and expansion through product-led growth in a rapidly expanding web data and AI ecosystem.

You will collaborate with engineering, design, marketing, customer success, and sales to optimize experiences, build scalable growth journeys, and enable data-driven decisions that attract and retain technical audiences.

Qualifications

• 5–8+ years in growth, growth product management, lifecycle marketing, or funnel optimization roles.
• Proven success driving acquisition and managing growth funnels in B2B SaaS or developer-focused businesses with self-serve or PLG models.
• Experience with developer tools, APIs, data products, or other technical audiences.
• Deep understanding of how engineers discover, evaluate, adopt, and integrate technical products.
• Proven track record of building high-performing websites that generate demand and conversions, owning outcomes.
• Experience improving activation, free-to-paid conversion, revenue expansion, and churn reduction.
• Strong analytical capabilities: metrics, funnels, segmentation, and data-influenced marketing/sales insights.
• Experience as product owner/growth PM, aligning with engineering and design teams.
• Practical experience using AI-powered coding tools to prototype experiments and demos.
• Excellent cross-functional collaboration to align growth objectives.

Responsabilités

• Own and optimize the complete self-serve funnel from signup to paid expansion.
• Lead product roadmap for website and app interface with engineering and design teams.
• Turn the website into an effective customer acquisition and conversion channel.
• Design and implement product-led growth journeys across developer ecosystems and AI platforms.
• Improve onboarding by optimizing docs, SDKs, code examples, and initial interactions.
• Develop customer data strategies using usage signals and firmographics for personalized onboarding.
• Partner with Revenue Operations to identify high-potential customers for sales engagement.
• Establish and scale an experimentation framework with hypotheses and A/B tests.
• Collaborate cross-functionally with product marketing, engineering, design, customer success, RevOps, and sales.
• Monitor KPIs like signup-activation, trial-paid conversion, self-serve revenue, and funnel velocity.

Connaissances

Growth product management

B2B SaaS

Developer-focused products

Data-driven experimentation

Cross-functional collaboration

Analytical thinking

AI-powered coding tools

PQL strategies

Outils

Amplitude

Mixpanel

Google Analytics 4

Description du poste

Jobgether, a partner-led opportunity, seeks a Product Lead, Self-Serve Growth based in Turkey. You will own the self-serve funnel, drive activation, conversion, and expansion through product-led growth in a rapidly expanding web data and AI ecosystem.

You will collaborate with engineering, design, marketing, customer success, and sales to optimize experiences, build scalable growth journeys, and enable data-driven decisions that attract and retain technical audiences.