D2C Sales and Growth Management

Samsung Electronics; Fatih; On-site; TRY 600,000 - 1,200,000; Full time

Benefits offered by this job

Leadership role

Job summary

Samsung Electronics Türkiye is seeking a talented D2C Sales and Growth Senior Manager to drive direct-to-consumer growth across both B2B and B2C channels, while overseeing O2O initiatives and the Employee Purchase Program.

You will lead the expansion of the 3PD network, negotiate with third-party partners, and build strong internal and external relationships to sustain long-term growth in the SMB market. Strong commercial acumen essential.

Qualifications

• 15+ years in e-commerce, operations, or sales with progressive responsibility.
• At least 5 years in a senior management role.
• Strong understanding of B2B and B2C sales strategies.
• Excellent communication and interpersonal skills.
• Analytical and problem-solving capabilities.

Responsibilities

• Drive D2C sales growth across B2B and B2C channels.
• Lead O2O program and Employee Purchase Program (EPP).
• Expand Third-Party Distribution network and partnerships.
• Collaborate with Ecommerce, Marketing, and Platform teams.
• Develop SMB market business plans and sales strategies.
• Mentor D2C Business Operations team.
• Analyze sales data to inform strategic decisions.

Skills

E-commerce strategy

Sales leadership

Business operations

Analytical skills

Education

Bachelor's degree

Job description

We are looking for a talented and experienced D2C Sales and Growth Senior Manager to join our team at Samsung Electronics Türkiye.

As a D2C Sales and Growth Senior Manager, you will be responsible for driving sales on our D2C channel across both B2B (Business-to-Business) and B2C (Business-to-Consumer), while also overseeing the O2O (Online-to-Offline) program and managing the EPP (Employee Purchase Program). You will develop and implement business strategies to penetrate the SMB (Small and Medium-sized Business) market, while building sustainable internal and external stakeholder relationships to support business growth.

A core part of this role is leading and expanding our 3PD (Third-Party Distribution) network and strategic partnerships. You will be expected to identify, negotiate, and manage relationships with third-party partners, ensuring alignment with D2C growth targets and building long-term, mutually beneficial partnerships that extend our market reach. Strong commercial acumen in structuring, growing, and governing these partnerships will be critical to success in this position.

Key Responsibilities

• Collaborate with Ecommerce, Marketing, and Platform Teams to develop and implement strategies to drive sales on our D2C, both B2B and B2C


• Build and maintain relationships with key internal stakeholders, including senior leadership, cross-functional teams, and external stakeholders, such as suppliers, partners, and customers


• Develop and manage the infrastructure and framework required to support sales on our eStore, both B2B and B2C


• Oversee the O2O program, ensuring seamless integration between online and offline sales channels


• Lead the development and expansion of the 3PD (Third-Party Distribution) network, identifying, onboarding, and managing strategic distributor and partnership relationships to extend market reach and accelerate D2C growth


• Lead the development of business plans and sales strategies for the SMB market


• Manage the EPP program, providing exclusive benefits to employees and driving sales through this channel


• Identify, negotiate, and pursue new business development opportunities, with a strong focus on 3PD partnerships and collaborations that support long-term, sustainable growth


• Analyze sales data and provide insights to inform business decisions and drive growth


• Lead and mentor a team of D2C Business Operations Team to achieve business objectives

Requirements

• Bachelor's degree in Business Administration, Engineering, Marketing, or related field


• 15+ years of experience in e-commerce, business operations, sales, or related field, with at least 5 years in a senior management role


• Strong understanding of e-commerce and sales strategies for both B2B and B2C markets


• Excellent communication and interpersonal skills


• Ability to work independently and as part of a team


• Strong analytical and problem-solving skills