Country Design Lead, Turkiye (12-month contract)

Canva; Fatih; On-site; TRY 45,000 - 65,000; Full time

Job summary

Canva is seeking a Country Design Lead for Turkey to shape the creative direction of its content. You'll develop culturally relevant templates and elements while overseeing content creation to ensure visual quality and authenticity.

The ideal candidate has a strong design portfolio, deep understanding of Turkish culture, and experience with freelancers. Join our team of builders in delivering high-quality, local content that drives engagement and growth.

Qualifications

• Strong design portfolio that demonstrates visual craft and cultural sensitivity.
• Excited about using AI tools to generate and scale content.
• Deep understanding of Turkish culture and consumer behavior.
• Comfortable juggling multiple workstreams in a fast-moving environment.
• Experience working with freelancers or creators.

Responsibilities

• Develop creative direction for Turkish market and translate strategy into culturally relevant templates.
• Oversee content creation ensuring outputs meet visual quality standards.
• Leverage AI tools to accelerate content production.
• Lead quality control across all content outputs.
• Manage and mentor local freelance designers and creators.
• Build relationships with marketing and content strategy teams.
• Conduct content audits and performance analysis.

Skills

Strong design portfolio

Cultural sensitivity

Using AI tools

Collaboration

Freelancer management

Tools

AI tools

Job description

Country Design Lead, Turkiye (12-month contract)

Join the team redefining how the world experiences design.

Thanks for stopping by. We know job descriptions can feel a bit formulaic sometimes, but we promise Canva is anything but. If you're drawn to what we're building and you see yourself in this role, we'd love to hear from you.

About the Role

As our Country Design Lead for Turkey, you'll shape the creative direction of Canva's content for one of our key growth markets — making sure everything we put out feels genuinely local, culturally resonant, and valuable to Turkish users. This is a hands-on role that sits right at the intersection of design craft, cultural insight, and strategic execution.

What you'll do

• Developing and driving the creative direction for the Turkish market, translating country strategy into culturally relevant templates and elements across social media, presentations, websites, and print
• Overseeing content creation and curation — from design kits and campaign assets to creator briefs — ensuring outputs meet Canva's standards for visual quality and cultural authenticity
• Leveraging AI tools and scalable workflows to accelerate content production without sacrificing craft
• Leading quality control across all content outputs, maintaining alignment with brand guidelines and high design standards
• Managing and mentoring local freelance designers and creators, providing clear briefs, structured feedback, and ongoing direction
• Building strong working relationships with the Country Content Strategy Lead, Marketing, SEO, and Community teams to align on creative goals and execution
• Conducting content audits and performance analysis to surface gaps, opportunities, and areas for improvement

You're Probably a Match If

• You have a strong design portfolio that demonstrates both visual craft and cultural sensitivity — you know what great looks like, and you know how to get there at pace
• You're genuinely excited about using AI tools to generate, iterate, and scale content — you see them as a creative accelerator, not a shortcut
• You have a deep understanding of Turkish culture, design aesthetics, and consumer behaviour, and you know how to translate that into content that lands
• You're comfortable juggling multiple workstreams and shifting priorities in a fast-moving environment, without letting quality slip
• You've worked with freelancers or creators before and know how to brief, review, and develop talent effectively
• You're a strong collaborator who builds trust quickly — across teams, functions, and time zones — and can translate strategic direction into real creative output

About the Team

The International Content Group is on a mission to build the most valuable content library in the world. We sit within the International Supergroup and work closely with Content & Discovery, Marketing, SEO, and in-market teams to deliver truly local content - high-quality templates and elements that reflect local culture, meet user needs, and drive engagement and growth at scale. We're a team of builders: AI-native, fast-moving, and obsessed with getting the details right.