Corporate PR & Events Manager

Aydınlı Haz.Gıy. A.S.; Sarıyer; On-site; TRY 600,000 - 900,000; Full time

Job summary

Aydınlı Group, a leading Turkish fashion retailer and master license holder for Pierre Cardin, Cacharel and U.S. Polo Assn., seeks a senior Brand & Communications professional.

You will lead corporate PR, media relations, CEO Office activities, crisis and events, and work with Brand Teams to safeguard reputation and grow brand presence across markets.

Qualifications

• Bachelor’s degree in Communications, Public Relations, Marketing, Business Administration or related field.
• Minimum 10 years of experience in Corporate Communications, PR, events or agencies.
• Proven experience in corporate reputation management and media relations.
• Strong network with media and industry stakeholders.
• Excellent written and verbal English; ability to manage multiple priorities.

Responsibilities

• Leading Corporate PR and Reputation Management strategies to strengthen corporate reputation, visibility and stakeholder engagement.
• Managing media relations, corporate storytelling and corporate communication channels, including LinkedIn and Instagram.
• Leading CEO Office PR activities, including executive interviews and speaking opportunities.
• Developing and managing crisis and issues communication processes across stakeholders.
• Leading PR strategy and execution for brands in close collaboration with Brand Teams.
• Developing strong relationships with media, journalists, editors and industry partners.
• Planning and executing corporate and brand events, product and campaign launches, press events and partnerships.
• Ensuring high-quality execution and on-time delivery of PR and event activities.
• Managing PR and event agencies, including briefing, performance and budgets.
• Monitoring PR performance via Share of Voice and media coverage quality.
• Collaborating with Brand Teams, Creative Studio, HR, CEO Office and other stakeholders.

Skills

Media relations

Crisis communication

Executive communications

Stakeholder management

Event management

Education

Bachelor’s degree in Communications, Public Relations, Marketing, Business Administration or related field

Job description

As the master license holder of the globally renowned Pierre Cardin, Cacharel, and U.S. Polo Assn. brands, Aydınlı Group is one of the largest ready-to-wear fashion retailers in Türkiye and the surrounding region. With more than 5,000 employees and an extensive manufacturing and retail network spanning three continents, we continue to shape the future of the fashion industry.

Would you like to become part of our Brand & Communications team? At Aydınlı Group, we are committed to delivering exceptional customer experiences through innovation, sustainability, world‑class business practices, and the strength of Turkish design and manufacturing.

Job Description

• Leading Corporate PR and Reputation Management strategies to strengthen corporate reputation, visibility and stakeholder engagement,
• Managing media relations, corporate storytelling and corporate communication channels, including LinkedIn and Instagram,
• Leading CEO Office PR activities, including executive interviews, speaking opportunities, thought leadership initiatives and executive visibility,
• Developing and managing crisis and issues communication processes, ensuring timely, consistent and well-coordinated responses across relevant stakeholders,
• Leading PR strategy and execution for U.S. Polo Assn., Pierre Cardin and Cacharel in close collaboration with Brand Teams,
• Developing strong relationships with media, journalists, editors, industry stakeholders and relevant external partners to increase the quality and impact of media coverage,
• Planning and executing corporate and brand events, product and campaign launches, press events, special projects and strategic partnerships,
• Ensuring high-quality execution and on-time delivery of all PR and event activities while maintaining consistency with corporate and brand positioning,
• Managing PR and event agencies, including agency selection, briefing, performance management and evaluation,
• Managing PR and event budgets, commercial negotiations and contracts while ensuring efficient use of resources,
• Monitoring PR performance through key metrics including Share of Voice, quality of media coverage, event performance, budget efficiency and on-time delivery,
• Collaborating closely with Brand Teams, Creative Studio, HR, CEO Office and other relevant stakeholders to ensure consistent, integrated and impactful communication across all touchpoints.

Qualifications

• Bachelor’s degree from a reputable university in Communications, Public Relations, Marketing, Business Administration or a related field,
• Minimum 10 years of experience in Corporate Communications, Corporate PR, Brand PR, Events or a leading PR/communications agency,
• Proven experience in corporate reputation management, media relations, executive communications and brand PR,
• Strong experience in planning and executing corporate events, brand events, launches, press events and strategic partnerships,
• Strong media and industry network with excellent relationship-building and stakeholder management capabilities,
• Experience in crisis and issues communication with the ability to respond effectively in fast-moving and high-pressure situations,
• Proven experience in PR and event agency management, budget management, commercial negotiations and contracts,
• Excellent written and verbal communication skills with strong storytelling, presentation and influencing capabilities,
• Sharp, agile and fast-moving, with the ability to manage multiple priorities and stakeholders simultaneously,
• Highly proactive, hands-on and result-oriented, with a strong sense of ownership and follow-through,
• Strong negotiation, problem-solving and crisis-management capabilities,
• Confident and polished, with strong executive presence and the ability to represent the company and its brands in senior-level environments,
• Excellent command of written and spoken English.