Beverage Revenue Growth Strategist

PepsiCo; Beşiktaş; On-site; TRY 550,000 - 900,000; Full time

Job summary

PepsiCo in Istanbul seeks a Revenue Growth Manager for the Turkey Beverage category to lead 3-5 year Pack Price Architecture strategies, optimize price, promotions, product mix and trade terms, and drive long‑term top‑line growth.

You will partner with Beverage Category teams, BU Commercial, Sales and Finance to define the annual operating plan, perform deep dives on performance, and translate data into clear, executable actions. Fluent English and Turkish are required.

Qualifications

• 7+ years in CP G with at least 3 years in Revenue Management.
• Strategy & execution across Pack/Price/Promotions/Trade Terms/Mix.
• Strong analytical and P&L competence.
• Proven ability to build clear presentations in English and Turkish.
• Desirable experience with big data techniques.
• Ability to translate complex data into concise strategic plans.
• Excellent communication and commercial acumen.

Responsibilities

• Design the Beverage Net Revenue AOP in Pack Price Architecture with cross-functional teams.
• Influence ICP Revenue Algorithm and 3–5 year Pack Price Architecture strategy across geographies, channels and segments.
• Ensure Pack Price Architecture aligns with objectives of internal, consumer, customer and competitor.
• Identify Pack Price changes to realize consumer opportunities and revenue.
• Support ongoing revenue realisation activities to increase Net Rev / Kg and profitability.
• Collaborate with Marketing on the right Pack Price for new product launches.
• Lead the Pack Price Architecture agenda for the Revenue Council and performance reviews.
• Conduct deep-dives to address performance issues by product/account.
• Coordinate with RGM Capability Team on Northstar projects like price elasticity.

Skills

Revenue Management

Pack Price Architecture

Price Elasticity

Financial / P&L literacy

Data analytics

Strategic thinking

Presentation skills

English & Turkish fluency

Commercial acumen

Change management

Tools

Excel

Job description

PepsiCo in Istanbul seeks a Revenue Growth Manager for the Turkey Beverage category to lead 3-5 year Pack Price Architecture strategies, optimize price, promotions, product mix and trade terms, and drive long‑term top‑line growth.

You will partner with Beverage Category teams, BU Commercial, Sales and Finance to define the annual operating plan, perform deep dives on performance, and translate data into clear, executable actions. Fluent English and Turkish are required.