Assistant Marketing Manager: Türkiye & Israel Growth

XML International; Fatih; Remote; TRY 3,018,000 - 4,024,000; Full time

Job summary

XML International is seeking an Assistant Marketing Manager to drive marketing initiatives in Türkiye and Israel. The role blends strategic planning with hands-on campaign execution to boost brand visibility, customer engagement and sales growth.

You will collaborate with Sales, Product Marketing, distributors, retailers and agencies, delivering impactful local campaigns across multiple channels and markets with tight project management and clear KPIs.

Qualifications

• 5+ years of experience in Marketing, Channel Marketing, Trade Marketing, Brand Marketing or related discipline.
• Background in Consumer Technology, Consumer Electronics, FMCG or similar consumer-focused industry.
• Experience marketing products such as smartphones, cameras, laptops, computers, tablets or other consumer electronics.
• Strong understanding of retail, e-commerce, digital marketing and distribution channels.
• Proven experience delivering marketing campaigns, promotions and product launches.
• Strong project management, analytical, communication and stakeholder management skills.
• Ability to manage multiple priorities and work across different markets.
• Bachelor's degree in Marketing, Business or related field.

Responsibilities

• Plan and execute localized marketing campaigns, promotional activities, and product launches.
• Support GTM strategies and integrated marketing initiatives.
• Coordinate brand activations, events, trade shows and partner marketing activities.
• Drive marketing initiatives across retail, e-commerce, digital and distribution channels.
• Work with distributors, retailers and e-commerce partners to increase product visibility and sales.
• Support in-store promotions, retail activations and partner training programmes.
• Manage marketing budgets, partner marketing funds and campaign expenditure.
• Monitor campaign effectiveness, sales performance and KPIs.
• Analyse market trends, competitor activity and consumer insights to identify growth opportunities.
• Prepare regular performance reports and business updates.
• Build relationships with internal teams, external agencies, distributors and retail partners.
• Coordinate multiple marketing projects ensuring timely delivery and alignment with objectives.

Skills

Marketing strategy

Channel marketing

Brand marketing

Campaign management

Analytics

Stakeholder management

Education

Bachelor's degree in Marketing

Business or related field

Job description

XML International is seeking an Assistant Marketing Manager to drive marketing initiatives in Türkiye and Israel. The role blends strategic planning with hands-on campaign execution to boost brand visibility, customer engagement and sales growth.

You will collaborate with Sales, Product Marketing, distributors, retailers and agencies, delivering impactful local campaigns across multiple channels and markets with tight project management and clear KPIs.