Student Recruitment Executive

NANYANG INTERNATIONAL SCHOOL PTE. LTD.; Singapore; On-site; SGD 60,000 - 96,000; Full time

Job summary

Nanyang International School (NIS) is seeking a dynamic Lead for student recruitment to drive enrollment growth across diverse markets in Asia and beyond. The role focuses on developing strategies, engaging new markets, and building strong relationships with parents, students, and education partners.

The ideal candidate will bring 3+ years in student recruitment in private education, plus 2+ years of sales experience in Asia, with excellent communication and organizational skills.

Qualifications

• Diploma or Bachelor’s degree in Business Administration, Marketing, or related field.
• 3+ years in student recruitment within a private education institution.
• At least 2 years of sales experience in Asia; exposure to markets beyond Asia is a plus.
• Excellent communication, organizational, and problem-solving skills.

Responsibilities

• Develop and implement student recruitment strategies to meet enrollment goals.
• Identify new markets through schools, agents, education fairs, roadshows, and outreach.
• Build relationships with parents, students, education agents, and partner institutions.
• Organize and represent the school at marketing events, open days, exhibitions, and promotional activities.
• Provide accurate course counseling and guide enrollment through the process.
• Manage inquiries, follow-ups, and convert leads into enrollments.
• Monitor recruitment pipeline and prepare regular performance and enrollment reports.
• Collaborate with marketing to develop promotional campaigns.
• Conduct competitor analysis to identify growth opportunities.
• Ensure high standards of customer service throughout the admission process.
• Perform other ad-hoc duties as assigned by management.

Skills

Communication skills

Organizational skills

Problem-solving

Education

Bachelor’s / Diploma in Business / Marketing

Job description

Company Overview

Nanyang International School (NIS) is a private education institution providing quality education from Year 1 to Year 12. Experienced teachers deliver on-campus programs that nurture students’ dreams, ensuring academic excellence and high standards.

Job Summary

Lead student recruitment efforts by developing strategies, engaging new markets, and building strong relationships to achieve enrollment targets and support the school’s growth.

Responsibilities

• Develop and implement student recruitment strategies to meet enrollment goals
• Identify and engage new student markets through schools, agents, education fairs, roadshows, and community outreach
• Build and maintain strong relationships with parents, students, education agents, and partner institutions to support recruitment
• Organize and represent the school at marketing events, open days, exhibitions, and promotional activities
• Provide accurate course counseling and guide prospective students and parents through the enrollment and enrollment process
• Manage inquiries, follow-ups, and convert leads into confirmed enrollments
• Monitor recruitment pipeline and prepare regular performance and enrollment reports for management
• Collaborate with the marketing team to develop promotional materials and campaigns supporting recruitment activities
• Conduct competitor analysis to identify new opportunities for student growth
• Ensure high standards of customer service throughout the admission process
• Perform other ad-hoc duties as assigned by management

Preferred competencies and qualifications

• Diploma or Bachelor’s degree in Business Administration, Marketing, or related field
• Proven experience of 3 years in student recruitment within a private education institution
• At least 2 years of sales experience in Asia; exposure to markets beyond Asia is a plus
• In-depth knowledge of higher education and student recruitment trends
• Excellent communication, organizational, and problem-solving skills
• Ability to plan and coordinate business plan implementation effectively
• Ability to handle confidential information with discretion and professionalism
• Proactive mindset with commitment to delivering impactful results within stipulated timelines