Strategic Lead, Graduate Recruitment & Programs

National University of Singapore; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

National University of Singapore is seeking a Manager, Graduate Programmes Recruitment to drive growth in applications and enrolments across graduate programmes. You will own the full recruitment funnel from outreach to conversion through data-informed campaigns and corporate engagement, collaborating with Singapore and Southeast Asia markets.

You will lead performance-driven outreach, manage stakeholder relationships, and coordinate with HR, Admissions, and Business Development to align

Qualifications

• Bachelor’s degree with 8 years of experience in recruitment, marketing, or business development.
• Proven track record of exceeding enrolment or sales targets in a performance-driven environment.
• Strong data fluency and hands-on experience with CRM systems and analytics tools.
• Persuasive communicator with excellent presentation and stakeholder engagement skills, and a collaborative approach to working with diverse teams.
• Growth-oriented and adaptable, with the ability to thrive in fast-paced, ambiguous environments.

Responsibilities

• Deliver against annual and quarterly enrolment targets with clear accountability for each stage of the recruitment funnel.
• Maintain or improve conversion benchmarks through funnel optimization and analytics.
• Provide real-time performance tracking and actionable insights using analytics tools.
• Execute a defined number of high-conversion outreach events per quarter with ROI analysis.
• Generate a sustainable pipeline of qualified leads through data-driven campaigns and targeted messaging.
• Maintain a performance calendar of outreach activities with measurable engagement and conversion metrics.
• Assist with logistical and administrative arrangements for recruitment, outreach events and campaigns.
• Engage and support local and international Business Development teams to promote pathways and sponsored enrolments.
• Build and grow partnerships with HR and L&D teams to support talent development pipelines.
• Ensure message consistency across Programme Chiefs, Marketing, Admissions, and Business Development.
• Provide market intelligence to inform programme positioning and new offerings.

Skills

Recruitment data analytics

Stakeholder engagement

Campaign management

Cross-functional collaboration

Education

Bachelor’s degree

Tools

CRM systems

Analytics tools

Job description

National University of Singapore is seeking a Manager, Graduate Programmes Recruitment to drive growth in applications and enrolments across graduate programmes. You will own the full recruitment funnel from outreach to conversion through data-informed campaigns and corporate engagement, collaborating with Singapore and Southeast Asia markets.

You will lead performance-driven outreach, manage stakeholder relationships, and coordinate with HR, Admissions, and Business Development to align