Social Media & Content Specialist (1-year Contract)

OCBC (Singapore); Singapore; On-site; SGD 70,000 - 110,000; Full time

Benefits offered by this job

Competitive base salary

Holistic benefits package

Extensive learning & development

Job summary

OCBC Singapore is seeking a dynamic Social & Content professional to join our Group Brand & Communications team. You will drive content across OCBC's owned and social channels, collaborating with creators, agencies and business stakeholders to deliver engaging, compliant digital experiences.

You will balance strategy with hands-on execution, maintain high editorial standards, and continually seek to improve content effectiveness and reach through innovative technologies and data insights.

Qualifications

• 5+ years of experience in social media, content production or digital marketing.
• Proven ability to develop and execute content programs across social/digital channels.
• Hands-on experience creating content across formats (video, photo, digital, AI-assisted).
• Strong understanding of social media management, content performance measurement and audience engagement.
• Excellent stakeholder management, writing and storytelling capabilities.

Responsibilities

• Lead content planning and social media management across assigned channels, ensuring governance and execution.
• Deliver content initiatives from concept through execution, including calendars and multi-channel publishing.
• Collaborate with agencies, content creators and stakeholders to produce engaging content.
• Support audience growth, partnerships with publishers and influencers, and reputation-management initiatives.
• Evaluate emerging content technologies and AI-enabled capabilities to improve efficiency and scale.

Skills

Social media management

Content production

Digital marketing

Writing & storytelling

SEO & analytics

Stakeholder management

Project management

AI-enabled content

Education

Degree or Diploma in Communications/Marketing

Tools

Analytics tools

Job description

WHO WE ARE:

As Singapore’s longest established bank, we have been dedicated to enabling individuals and businesses to achieve their aspirations since 1932. How? By taking the time to truly understand people. From there, we provide support, services, solutions, and career paths that meet their individual needs and desires.

Today, we’re on a journey of transformation. Leveraging technology and creativity to become a future-ready learning organisation. But for all that change, our strategic ambition is consistently clear and bold, which is to be Asia’s leading financial services partner for a sustainable future.

We invite you to build the bank of the future. Innovate the way we deliver financial services. Work in friendly, supportive teams. Build lasting value in your community. Help people grow their assets, business, and investments. Take your learning as far as you can. Or simply enjoy a vibrant, future-ready career.

Your Opportunity Starts Here.

Why Join

The Social & Content team drives OCBC's content, social media and digital publishing initiatives, helping the organisation engage audiences through effective, compliant and impactful digital experiences.

You will play a key role in shaping and delivering content across OCBC's owned and social channels. Working closely with content creators, digital marketing colleagues, agencies and business stakeholders, you will help develop engaging, audience-focused content while supporting innovation, operational excellence and responsible adoption of emerging technologies

How you succeed

You balance strategic thinking with hands‑on execution to deliver high‑quality content that meets audience, business and governance requirements. You build strong stakeholder relationships, maintain high editorial standards and continuously identify opportunities to improve content effectiveness, efficiency and reach.

What you do

• Lead content planning and social media management across assigned channels, ensuring effective publishing, governance and operational excellence.
• Deliver content initiatives from concept through execution, including content calendars, campaign ideation and multi‑channel publishing.
• Partner agencies, content creators and stakeholders to produce engaging content across all content formats.
• Support audience growth, community engagement, publisher and influencer partnerships, and reputation‑management initiatives.
• Evaluate emerging content technologies and AI‑enabled capabilities to improve content effectiveness, efficiency and scale.

Who you work with

Group Brand & Communications. You’ll make sure messages are delivered cleanly, consistently and impactfully wherever you join us: Media Relations, Social & Content, Customer Advocacy & Divisional Compliance, Editorial & Systems or Social Responsibility & Sustainability. Our audience is diverse and dynamic. Just like the team you join.

• Marketing and business stakeholders.
• Technology, risk, compliance, governance and support functions.
• External agencies, platform partners and publishers.

Who you are

• Degree or Diploma holder with at least 5 years' experience in social media, content production, communications, digital marketing or related disciplines.
• Proven experience developing and executing content programmes across social, digital or owned channels.
• Hands‑on experience creating or managing content across multiple formats, including video, photography, digital or AI‑assisted content.
• Strong understanding of social media management, content performance measurement and audience engagement.
• Strong stakeholder management, project management, writing and storytelling capabilities.
• Familiarity with digital marketing, SEO, content optimisation, analytics or audience‑insights tools.
• Exposure to influencer, publisher or creator partnerships, content innovation and emerging technologies, including Generative AI.
• Experience within financial services, media, publishing or another regulated industry will be advantageous.

What we offer:

Competitive base salary. A suite of holistic, flexible benefits to suit every lifestyle. Community initiatives. Industry‑leading learning and professional development opportunities. Your wellbeing, growth and aspirations are every bit as cared for as the needs of our customers.