Senior PMM — AI-Driven Payroll & HR

Workstream; Singapore; On-site; SGD 179,000 - 255,000; Full time

Benefits offered by this job

Health Insurance

Flexible PTO

Follow Singapore Holidays

Company device

CPF processing

Job summary

Workstream is seeking a Senior Product Marketing Manager to own positioning, launches, and sales enablement for a platform expanding from hiring into payroll, HR, and AI products. You will report to revenue leadership and lead a team of three to grow scope.

This is a fast-paced, founder-energy environment, with relocation/visa sponsorship for the right candidate. The role requires 3–10 years in PMM or related roles, preferably in B2B SaaS, and comfort working with SMB buyers and frontline

Qualifications

• 3–10 years in product marketing or a mix of PMM and growth/content roles; track record matters

Responsibilities

• Own positioning and messaging for Workstream across product launches and sales enablement.
• Run end-to-end GTM launches including AI features and payroll offerings.
• Develop customer proof, case studies, videos, and webinars with design/content teams.
• Collaborate with revenue leadership to align on strategy and outcomes.

Skills

Product marketing

Growth/content

Sales enablement

AI-native

Founder energy

Tools

HubSpot

Google Analytics

Google Tag Manager

Job description

Workstream is seeking a Senior Product Marketing Manager to own positioning, launches, and sales enablement for a platform expanding from hiring into payroll, HR, and AI products. You will report to revenue leadership and lead a team of three to grow scope.

This is a fast-paced, founder-energy environment, with relocation/visa sponsorship for the right candidate. The role requires 3–10 years in PMM or related roles, preferably in B2B SaaS, and comfort working with SMB buyers and frontline