Senior Media Planner: Data-Driven Campaign Optimizer

Omnicom Media Asia Pacific; Singapore; On-site; SGD 48,000 - 72,000; Full time

Job summary

Omnicom Media Asia Pacific is seeking a capable planner/senior planner to oversee the planning, optimization and activation of campaigns across clients. You will manage channels such as Paid Search, TikTok and Facebook Ads Manager, monitoring performance and providing data-driven insights.

The role requires proficiency in Excel and reporting, clear communication with stakeholders, and the ability to handle multiple tasks in a fast-paced environment while ensuring budgets are tracked and spent

Qualifications

• Minimum 2 years in digital/integrated planning.
• Experience in social set up and optimization.
• Minimum 1 year of planning with omnichannel exposure is a plus.

Responsibilities

• Plan, setup and manage digital advertising channels including Paid Search, TikTok and Facebook Ads Manager.
• Monitor and optimize campaigns to meet business objectives with efficiency and scale.
• Prepare performance marketing recommendations and annual plan presentations.

Skills

Digital planning

Social media setup

Omnichannel planning

Campaign data analysis

Excel

Communication

Budget management

Tools

DV360

TTD

Campaign Manager Floodlight

Google Ads

Facebook Ads Manager

Job description

Omnicom Media Asia Pacific is seeking a capable planner/senior planner to oversee the planning, optimization and activation of campaigns across clients. You will manage channels such as Paid Search, TikTok and Facebook Ads Manager, monitoring performance and providing data-driven insights.

The role requires proficiency in Excel and reporting, clear communication with stakeholders, and the ability to handle multiple tasks in a fast-paced environment while ensuring budgets are tracked and spent