Senior Marketing Manager

We Are Aspire Ltd; Singapore; Hybrid; SGD 120,000 - 180,000; Full time

Benefits offered by this job

Direct access to founders

Global team

Hybrid work in Singapore

Job summary

We Are Aspire Ltd. is a Singapore-based AI-native technology consultancy seeking a Senior Marketing Manager to lead the strategic marketing plan and drive pipeline. You will work closely with founders and cross-functional teams to shape positioning and deliver measurable impact.

In this hybrid role, you will run campaigns across LinkedIn, email, webinars, and events, own the events calendar, and craft client stories. You will guide freelancers, report simply, and help grow the marketing function.

Qualifications

• 5+ years of B2B marketing experience in technology or SaaS.
• Hands-on, self-starting approach with ability to write, build and ship.
• Experience with events, LinkedIn and case-study led marketing that generates pipeline.
• Strong writing to translate technical topics for business buyers.

Responsibilities

• Build and run the marketing plan with targets linked to pipeline.
• Plan and deliver campaigns across LinkedIn, email, webinars and events.
• Own the events calendar and partner co-marketing while ensuring ROI.
• Turn client projects into case studies and thought leadership.
• Support brand refresh and align messaging for AI-native positioning.
• Collaborate with sales and partners to generate and nurture leads.
• Leverage AI tools for faster research, content, and reporting.
• Manage freelancers and agencies and help shape future hires.

Skills

B2B marketing

Self-starter

Events marketing

LinkedIn marketing

Case studies

Clear writing

AI tools usage

Messaging across markets

Tools

Claude

Canva

Salesforce

Slack

MailChimp

Job description

Our client is a B2B technology consultancy: an early stage, fast growing start-up that has recently secured strong funding. Headquartered in Singapore and led by its founders, they help organisations put AI and collaboration tools to work, in close partnership with two of the biggest names in enterprise software. They have recently been recognised by their key platform partner, and they are now building out marketing as a proper function and looking for a Senior Marketing Manager in Singapore.

The opportunity

Marketing here already gets results. Partner co-hosted events convert, founder-led content gets noticed and community meetups fill the room. Now they need a Senior Marketing Manager to bring structure to it: set the plan, prove what drives pipeline and run the day to day, so the founders can focus elsewhere. You will work closely with the co-founders, with real influence on direction from your first week.

What you will do

• Build and run the marketing plan, with clear targets that link back to pipeline
• Plan and deliver campaigns across LinkedIn, email, webinars and events
• Own the events calendar, including partner co-marketing and community events, and make sure each one pays back
• Turn client projects into case studies, customer stories and thought leadership
• Support the brand refresh, shaping how the business is positioned as an AI-native consultancy
• Work with sales and partner teams to generate and nurture leads, and keep reporting simple and trusted
• Use AI tools every day to move faster on research, content and reporting
• Manage freelancers and agencies where needed, and help shape the next marketing hires

What you will bring

• 5+ years of B2B marketing experience, ideally in technology, SaaS, consulting or professional services
• A hands-on, self-starting approach: you are happy to write, build and ship, as well as plan
• Experience with events, LinkedIn and case study led marketing that generated pipeline
• Strong writing, and the ability to make technical topics clear for business buyers
• Genuine curiosity about AI, and comfort using tools such as Claude and Canva in your daily work
• An understanding of how messaging changes across markets
• Based in Singapore, and happy to travel occasionally for key events

Nice to have

• Experience in or alongside the Salesforce or Slack ecosystem, or other major platform partner programmes
• Time in a start-up or scale-up consultancy where you helped build the marketing function
• Experience with CRM reporting and email platforms such as MailChimp

Why join

• Direct access to the founders and a globally distributed team
• Real ownership of marketing at a growing, well-funded business
• Daily work at the centre of the AI and agentic enterprise shift
• Hybrid working from Singapore, with a team that is growing locally