Senior Marketing Executive

jr life sciences pte. ltd.; Singapore; On-site; SGD 48,000 - 72,000; Full time

Benefits offered by this job

Annual leave

Medical and wellness benefits

Staff purchase

Birthday voucher

Job summary

jr life sciences pte. ltd. is seeking a Marketing Specialist to craft engaging English and Chinese social media content and coordinate campaigns across platforms.

You will monitor performance metrics to refine strategies and support brand events, launches, and influencer collaborations. The role requires close collaboration with designers and cross-functional teams in a fast-paced environment. Candidates should hold a Bachelor's degree in a related field and have 3–5 years of digital marketing

Qualifications

• Degree in Marketing, Communications, Mass Communication, Business or related field.
• 3–5 years in marketing, preferably social media, content creation or digital marketing.
• Portfolio demonstrating social media content creation and execution.
• Ability to plan and manage content calendars across multiple platforms.
• Strong bilingual copywriting skills in English and Chinese.
• Experience monitoring social media performance and improving content effectiveness.
• Experience coordinating trade marketing activities, retail activations, product launches and brand events.
• Ability to collaborate with designers to deliver content aligned with brand guidelines.
• Basic video editing skills using CapCut or similar tools and graphic editing with Canva.
• Creative, proactive, and able to propose fresh ideas to strengthen brand presence.

Responsibilities

• Prepare and coordinate social media content across platforms with English and Chinese copy.
• Monitor campaign metrics and adjust strategies based on performance data.
• Coordinate brand events, activations, product launches, and seasonal campaigns, handling logistics and coordination.
• Coordinate partner collaborations and influencer seeding.
• Work with designers to produce assets and manage community interactions.
• Compile competitor and market-trend research for ad production and planning.
• Perform ad hoc tasks as assigned.

Skills

Social media

Copywriting

Bilingual EN/ZH

Content planning

Campaign analysis

Graphic collaboration

Video editing

Education

Bachelor's degree in Marketing/Communications/Business

Tools

CapCut

Canva

Job description

Job Description

1. Prepare and coordinate social media content across relevant platforms with engaging, non-corporate copywriting in English and Chinese and creative content.
2. Monitor campaign metrics, adjust strategies based on performance data, and capitalize on emerging platforms needs.
3. Coordinate brand events, experiential activations, product launches and seasonal campaigns, handling logistics, partner coordination, timelines, on-ground execution, and communication with internal and external teams while resolving routine operational gaps.
4. Coordinate partner collaborations and influencer/creator seeding.
5. Partner with graphic and motion designers to produce assets while actively managing community interactions and discussions.
6. Compile competitor and market-trend research, prepare inputs for ad production, campaign planning, and priority shifting for the broader marketing team.
7. Perform any ad hoc tasks as assigned.

Job Requirements

1. Minimum Degree in Marketing, Communications, Mass Communication, Business, or a related field.
2. 3–5 years of marketing experience, preferably in social media, content creation, or digital marketing.
3. Portfolio demonstrating social media content creation and execution.
4. Ability to plan and manage content calendars across multiple social media platforms.
5. Strong bilingual copywriting skills in English and Chinese.
6. Experience in monitoring social media performance, preparing reports, and improving content effectiveness.
7. Experience in coordinating trade marketing activities, retail activations, product launches, and brand events.
8. Ability to collaborate with graphic designers and motion graphic teams to deliver creative content aligned with brand guidelines.
9. Basic video editing skills using CapCut or similar tools and graphic editing skills using Canva or similar tools.
10. Creative, proactive, and able to propose fresh ideas to strengthen brand presence and marketing effectiveness.
11. Company-first mindset, with willingness to support cross-functional teams and take on additional responsibilities when needed.
12. Adaptable and able to work in a fast-paced environment with changing priorities and tight deadlines.

Staff Welfare

Annual leave + Medical and wellness benefits + Staff purchase + Birthday voucher