Brand & Campaign Lead

SUCCESS TIME PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

SUCCESS TIME PTE. LTD. in Singapore is seeking a hands-on Marketeer to drive brand-building, content creation, and consumer engagement across multiple platforms.

You will coordinate campaigns, manage partnerships, and curate visuals while ensuring cohesive marketing across all outlets. The role requires 2–4 years of experience, a Degree in Marketing/Business, and proficiency with MS Office and Adobe Creative Suite.

Qualifications

• Diploma or degree in Marketing, Business, or related field.
• 2–4 years of relevant marketing experience.
• Creative, resourceful, and proactive.
• Proficient in Microsoft Word, Excel, and PowerPoint; experience with Adobe Photoshop/Illustrator is a plus.
• Experience with Canva or CapCut is advantageous.
• Strong communication, coordination, and interpersonal skills.

Responsibilities

• Assist in the development and implementation of marketing strategies to enhance brand visibility and drive customer engagement.
• Coordinate seasonal campaigns, product launches, festive activations, and joint mall-wide promotions.
• Work closely with internal teams and external stakeholders to ensure timely and smooth campaign execution.
• Support on-ground activations such as event setups, sampling sessions, and booth operations.
• Collect customer data during activations/events to build and grow the customer base.
• Support the creation and scheduling of content across platforms (Instagram, Facebook, TikTok).
• Coordinate photoshoots and video content for outlets, products, and events.
• Maintain a content calendar and ensure consistency in brand visuals and messaging.
• Update website with timeline information.
• Liaise with influencers/KOLs for campaign collaborations; track deliverables and evaluate performance.
• Support the planning and execution of loyalty programmes, voucher redemptions, and co-branded initiatives.
• Liaise with vendors, corporate partners, and tenants for campaign participation and activation.
• Manage inventory of marketing materials and ensure timely distribution of POSM.
• Work with designers and printers to develop campaign visuals and collaterals in line with brand standards and timelines.
• Track campaign budgets and monitor actual expenditures.
• Assist in preparing marketing reports for monthly management meetings, including campaign performance, insights, and recommendations.
• Monitor redemption rates, engagement metrics, and campaign effectiveness to support continuous improvement.
• Provide administrative and reporting support for internal reviews and briefings.
• Monitor competitor activities and F&B trends to support campaign ideation and improve brand positioning.
• Support other projects and marketing initiatives as assigned by the Marketing Manager.

Skills

Branding

Content creation

Campaign coordination

Communication

Team collaboration

Education

Diploma or Degree in Marketing/Business

Tools

MS Word

Excel

PowerPoint

Adobe Photoshop

Adobe Illustrator

Canva

CapCut

Job description

SUCCESS TIME PTE. LTD. in Singapore is seeking a hands-on Marketeer to drive brand-building, content creation, and consumer engagement across multiple platforms.

You will coordinate campaigns, manage partnerships, and curate visuals while ensuring cohesive marketing across all outlets. The role requires 2–4 years of experience, a Degree in Marketing/Business, and proficiency with MS Office and Adobe Creative Suite.