Sales Manager, Transformers (Singapore)

Hitachi, Ltd.; Singapore; On-site; SGD 120,000 - 180,000; Full time

Benefits offered by this job

Medical plan

CPF

Insurance (Life / Travel)

Job summary

Hitachi Energy is seeking an experienced Area Sales Manager in Singapore to drive sales strategy, develop business opportunities, and strengthen customer relationships in the transformer market.

You will maintain Salesforce plans, deliver technical and commercial proposals, and coordinate with bid and marketing teams to ensure accurate pricing, compliance and efficient end-to-end processes. This role reports to the Market Manager, Transformer Business Unit.

Qualifications

• Engineering degree with sales and marketing experience.
• Strong sales planning and execution skills.
• Experience in energy, electrical sectors preferred.
• Fluency in English and Chinese is an advantage.

Responsibilities

• Maintain Salesforce plans and monitor progress to meet targets.
• Conduct market and competitor analysis to inform pricing.
• Develop and deliver technical and commercial proposals.
• Lead contract and purchase order negotiations and risk reviews.
• Ensure compliance and manage handover to project management.

Skills

Sales strategy

Market analysis

CRM / relationship mgmt

Proposal development

Education

Bachelor's degree in Engineering

Tools

Salesforce

Job description

Through our innovative and diverse Transformers team and pioneering technology, we transform energy to add social, environmental and economic value, enabling a sustainable energy future for today's generations and those to come. Hitachi Energy offers a complete range of power transformers, traction transformers, insulation and components, digital sensors and transformer services. Our transformers have a global sales network of about 100 countries spanning applications for power generation, transmission and distribution, metals and mining, oil and gas, commercial and infrastructure projects, and mobility. With increasing complexity in the grid, our transformers are also increasingly used for improving power quality and network management. We introduced our TXpert™

Ecosystem launching the next level for digitalization of transformers.

The Area Sales Manager is responsible for supporting the execution of the sales strategy and business development initiatives by developing and maintaining sales plans in Salesforce, monitoring performance metrics, and identifying growth opportunities in the Singapore market. The Area Sales Manager will cultivate strong relationships with key decision-makers, leverage an established customer network, prepare technical and commercial proposals, and manage the overall sales process while ensuring compliance and effective communication among internal stakeholders. This is an individual contributor role, reporting into Market Manager, Transformer Business Unit.

How you'll make an impact:

• You will support Hub sales strategy and business development by maintaining Salesforce plans, monitoring progress, and proactively adjusting tactics to ensure all targets are met.
• You will conduct market and competitor analysis to understand customer behavior and collaborate with supply chain teams to define strategic pricing and deliver performance reports to senior management.
• You will identify growth opportunities through market data and customer feedback, cultivating strong relationships with key decision-makers and leveraging an established customer network to expand market presence in Singapore.
• You will prepare and deliver compelling technical and commercial proposals, coordinating with bid and marketing teams to ensure technical compliance, financial accuracy, and alignment with strategic terms.
• You will lead contract and purchase order negotiations, managing sales administration tasks in Salesforce and conducting risk reviews to streamline the end-to-end sales process.
• You will manage the transition of contracts to project management, ensuring the release of bid bonds and providing product training to internal teams and customers to enhance sales efficiency.
• You will be responsible to ensure compliance with applicable external and internal regulations, procedures, and guidelines.
• Living Hitachi Energy's core values of safety and integrity means taking responsibility for your actions while caring for your colleagues and the business.

Your background:

• Degree in Engineering or a related discipline with sales and marketing experience.
• Minimum 10 years of experience in sales or business development within the energy, electrical, power, or related industries, preferably with knowledge of primary equipment such as transformers.
• Strong understanding of the Singapore market, with an established customer network and proven ability to develop long‑term customer relationships.
• Proven track record of achieving sales targets and developing successful sales plans within a competitive environment.
• Proficient in analyzing market trends, customer feedback, and performance metrics to inform decision making and strategy adjustments.
• Strong understanding of energy products, systems, and market dynamics, with the ability to communicate technical concepts effectively. Proficient in Salesforce application.
• Excellent verbal and written communication skills in English and Chinese, with the ability to build relationships, conduct effective presentations, and collaborate with diverse stakeholders.
• Strong knowledge of the Singapore market, including customer landscape, industry trends, and key stakeholder networks.

More about us:

At Hitachi Energy, we believe in fostering a collaborative and inclusive work environment. We offer opportunities for growth and development, ensuring our team members can thrive and achieve their career goals. Join us and be part of a company that values innovation, excellence, and teamwork. We pride ourselves on offering a holistic range of competitive benefit programs to support your financial, physical and mental wellbeing and personal development. We want you to truly thrive with us – in work and out. For this role, depending on grade and experience, we offer the following employee benefits:

• Employer-sponsored medical plan (inc. dental care)
• Central Provident Fund (CPF).
• Group Term Life insurance, Group Personal Accident insurance, Group Business Travel insurance.
• Hospitalization Insurance.
• Leave programs (Annual leave, medical leave, Hospitalization leave, Exam leave etc.).

*Benefits are subject to the respective plan rules.

We can provide more information during the recruitment process.