Sales Executive - APAC (Singapore)

Guardsquare; Singapore; Hybrid; SGD 120,000 - 200,000; Full time

Benefits offered by this job

Performance-based incentives

Job summary

Guardsquare is seeking a driven Sales Executive to accelerate growth across the APAC region, with emphasis on Singapore, Indonesia, and Malaysia. The role combines new business and account expansion, requiring a track record in enterprise SaaS sales and success across direct and partner models.

The ideal candidate has 3–5 years in hybrid sales, a history of exceeding revenues, and comfort selling to SMB and enterprise buyers. English fluency is essential; Mandarin/Malay is a plus.

Qualifications

• 3–5 years in hybrid sales (hunt/farm) for software/SaaS.
• Proven track record of meeting/exceeding revenue targets with >1M SGD quotas.
• Experience selling to SMB and enterprise segments.
• Experience in APAC: Singapore, Indonesia, Malaysia.
• Land-and-expand experience.
• Cybersecurity industry exposure is a plus.
• Strong English; Mandarin/Malay a plus.
• Singapore citizenship or PR.
• Willing to work in office 5 days/week.

Responsibilities

• Drive new business acquisition across APAC with focus on Singapore, Indonesia and Malaysia.
• Manage and grow existing customer relationships through strategic account management.
• Own full sales cycle from prospecting to negotiation and closing.
• Develop land-and-expand strategies within existing accounts.
• Build relationships with technical and business stakeholders across SMB and enterprise.
• Collaborate with Solutions Engineering, Marketing and Product to support success and pipeline.
• Identify market opportunities and contribute to regional GTM strategies.
• Maintain pipeline forecasting and CRM hygiene.
• Represent Guardsquare at meetings and events.

Skills

Enterprise sales

SaaS sales

Direct sales

Partner sales

Stakeholder management

Negotiation

CRM

Forecasting

Sales cycle management

Tools

Salesforce

Job description

We’re looking for a driven and commercially minded Sales Executive to help accelerate our growth across the APAC region, with a strong focus on Singapore, Indonesia, and Malaysia.

This is a hybrid role combining both new business acquisition and account growth. You’ll be responsible for acquiring new customer prospects and expanding revenues across existing customer accounts. We are looking for someone who has a strong track record in Enterprise sales, with experience in both direct and partner sales models.

You bring a strong SaaS/software sales background, a proven track record of consistently exceeding targets, and experience managing complex sales cycles across multiple stakeholders. Experience within cybersecurity is a strong plus, especially if you’ve worked with customers in banking, financial services, or fintech environments.

Candidates must be legally authorized to work in Singapore at the time of application. Please note that we are unable to provide visa or work permit sponsorship for this role.

So, what will you be doing all day?

• Drive new business acquisition across the APAC region, with a focus on Singapore, Indonesia, and Malaysia.
• Manage and grow existing customer relationships through strategic account management and expansion opportunities.
• Own the full sales cycle from prospecting and qualification to negotiation and closing.
• Develop and execute land-and-expand strategies within existing accounts to maximize long-term revenue growth.
• Build trusted relationships with technical and business stakeholders across SMB and enterprise customers.
• Work closely with Solutions Engineering, Marketing and Product teams to support customer success and pipeline generation.
• Identify market opportunities and contribute to regional go-to-market strategies.
• Maintain accurate pipeline forecasting and CRM hygiene.
• Represent the company at customer meetings, industry events, and regional conferences when needed.

This is the perfect job for someone who has

• 3 to 5 years of experience in a similar hybrid sales role, managing both hunting and farming responsibilities, within software or SaaS environments.
• A proven track record of consistently achieving or exceeding revenue targets, including annual quotas of at least >1M SGD.
• Strong experience with land-and-expand sales motions and growing existing accounts.
• Experience selling into both SMB and enterprise environments.
• Exposure to banking, financial services, insurance (FSI), and fintech customers.
• Experience within the cybersecurity industry is a strong plus.
• Experience working across the Singaporean, Indonesian and Malaysian markets.
• Strong commercial acumen and the ability to navigate complex stakeholder environments.
• Comfortable selling technical solutions to both business, technical and C-level audiences.
• Excellent communication and relationship-building skills.
• Excellent English communication skills, both written and spoken.
• Additional language skills in Mandarin/Chinese and/or Malay are considered a strong plus.
• Singaporean citizenship or permanent residency in Singapore.
• Open to being in the office 5 days a week, at least for the first year.

Bonus points if you

• Have experience working in high-growth SaaS or cybersecurity companies.
• Have experience working in international or regional APAC sales environments.

What Guardsquare offers you

• A full-time role with a competitive salary package and performance-based incentives.
• The opportunity to play a key role in establishing and growing Guardsquare’s Singapore office, while building on an already successful and fast-growing business across the APAC region.
• The chance to make a tangible impact by helping shape our commercial presence, build lasting customer relationships, and accelerate growth in one of the world’s most dynamic technology markets.
• The tools, autonomy, and flexibility to succeed, with plenty of opportunities to develop both professionally and personally.
• An international environment where you’ll collaborate with talented, motivated colleagues from a wide range of cultures and backgrounds across Europe, North America, and Asia-Pacific.

At Guardsquare, we take pride in being a diverse and multicultural company with team members representing numerous nationalities. We value different perspectives and opinions throughout the business which has contributed to our beingthe market leader in mobile application security.

You will be part of a dynamic team that strives for excellence and focuses on continuous education and enhancement in skills. We encourage & empower our trusted colleagues to share their opinions, actively collaborate, and continue to learn and grow.

About Guardsquare

Guardsquare offers the most complete approach to mobile application security on the market, delivering the highest level of protection, with ease. Guardsquare integrates seamlessly across the full development cycle, from mobile app security testing and code hardening to real-time threat detection and API security. Guardsquare provides enhanced mobile application security across the entire development process.
More than 1,000 customers worldwide across all major industries rely on Guardsquare to help them identify security risks and protect their mobile applications and SDKs against reverse engineering and tampering in the ever-evolving threat landscape.

Guardsquare is based in Leuven (Belgium) with offices in Ghent (Belgium), Boston (USA) and Munich (Germany).