Pharma Product Manager: Launches, Growth & KOL Strategy

RN Care Pte. Ltd.; Singapore; Presencial; SGD 120.000 - 180.000; Jornada completa

Descripción de la vacante

RN Care Pte. Ltd. is seeking an experienced Marketing Lead to drive product launches, indication expansions and lifecycle management in Singapore.

You will conduct market research and gather insights from HCPs, KOLs and patients to shape omni-channel campaigns and digital engagement.

Collaborate with Sales, Regulatory, Finance and Supply Chain to ensure compliant materials, accurate forecasting and efficient brand execution.

Formación

• 3–5 years of pharmaceutical industry experience.
• Experience in product launches and prescription / OTC medicines preferred.
• Strong understanding of brand strategy and pharmaceutical marketing.
• Degree in Life Sciences, Pharmacy, Biomedical Science, Marketing, Business or a related field.

Responsabilidades

• Lead product launches, indication expansions and lifecycle management.
• Conduct market research, competitive analysis and gather HCP/KOL/patient insights.
• Develop and execute omnichannel marketing campaigns, promotional activities and digital engagement strategies.
• Manage congresses, advisory boards and scientific events, and maintain strong KOL relationships.
• Develop compliant promotional materials and provide product training to the sales force and key customers.
• Manage brand budgets, ROI, P&L and forecasting.
• Lead demand forecasting, inventory planning and expiry risk management.
• Collaborate closely with Sales, Regulatory Affairs, Finance and Supply Chain to achieve business objectives.

Conocimientos

Product launches

Brand strategy

Pharmaceutical marketing

Market research

Educación

Bachelor's degree in Life Sciences, Pharmacy, Biomedical Science, Marketing, Business or a related field

Descripción del empleo

RN Care Pte. Ltd. is seeking an experienced Marketing Lead to drive product launches, indication expansions and lifecycle management in Singapore.

You will conduct market research and gather insights from HCPs, KOLs and patients to shape omni-channel campaigns and digital engagement.

Collaborate with Sales, Regulatory, Finance and Supply Chain to ensure compliant materials, accurate forecasting and efficient brand execution.