Performance Marketing Lead: Campaign Automation & Analytics

Seoulstart; Singapore; On-site; SGD 120,000 - 180,000; Full time

Job summary

Seoulstart is seeking a regional digital marketing lead in Singapore with deep expertise in Pinterest campaign best practices and Ads Manager. You will become the regional expert and work closely with sales to optimize lower-funnel and ecommerce campaigns.

You will drive performance by analysing Ads Manager and client data, enabling sellers to pitch automation products at scale, and supporting alpha/beta tests for new performance tools. Fluent Mandarin + English required.

Qualifications

• 8+ years in digital marketing, ad tech or ad operations.
• 5+ years of client-facing and hands-on campaign management.
• Experience with tagging, tracking QA, HTML, CSS or JavaScript.
• Knowledge of web analytics, mobile measurement partners and ecommerce strategy.
• Business-level Mandarin and English required.

Responsibilities

• Become the regional expert on Pinterest campaign best practices and ads manager.
• Act as technical contact for sales on lower funnel and ecommerce campaigns.
• Enable sellers to pitch performance automation products at scale.
• Analyse ads manager and client data to find performance opportunities.
• Support alpha and beta tests for pre-launch performance products.

Skills

8+ years in digital marketing/ad tech/

5+ years client-facing campaign mgmt

Tagging/tracking QA

HTML/CSS/JS basics

Web analytics / MMPs / ecommerce

Mandarin + English business level

Job description

Seoulstart is seeking a regional digital marketing lead in Singapore with deep expertise in Pinterest campaign best practices and Ads Manager. You will become the regional expert and work closely with sales to optimize lower-funnel and ecommerce campaigns.

You will drive performance by analysing Ads Manager and client data, enabling sellers to pitch automation products at scale, and supporting alpha/beta tests for new performance tools. Fluent Mandarin + English required.