Mobile Game Ad Creative Strategist: Performance Hooks

Omnilojo Pte. Ltd.

Singapore

On-site

SGD 70,000 - 110,000

Full time

5 hours ago

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Job summary

Omnilojo Pte. Ltd. seeks a creative thinker to develop scroll-stopping concepts for mobile game ads.

This role emphasizes ideation over video editing, leveraging AI-powered tools in our pipelines to craft hooks, narratives, and briefs that drive installs and conversions. You will generate high volumes of ideas, design 3‑second hooks, translate game features into compelling ad concepts, and collaborate with UA, Creative, and Marketing teams to test and scale winning ideas while exploring new

Qualifications

Portfolio showing ability to generate ad concepts and narratives.
Ability to craft hooks and angles for mobile game ads.
Experience turning game features into audience-first stories.
Familiar with TikTok-style and performance-driven formats.
Curiosity about trends and testing new creative approaches.

Responsibilities

Generate a high volume of creative concepts for short-form mobile game ads.
Develop strong first 3-second hooks to capture attention and drive engagement.
Translate gameplay features into simple, compelling ad concepts.
Develop creative angles, narratives, scripts, and briefs for production.
Explore multiple variations around successful concepts and angles.
Analyze trends, competitor creatives, and campaign performance to identify opportunities.
Collaborate with UA, Creative, and Marketing teams to test, iterate, and scale ideas.
Continuously experiment with new formats and storytelling approaches.