Marketing Specialist: Growth, Content & Analytics

BS Groups Pte Ltd; Singapore; On-site; SGD 30,000 - 50,000; Full time

Job summary

BS Groups Pte Ltd is seeking a Marketing Executive to support the full spectrum of offline, online and social marketing campaigns. You will help increase brand awareness, generate leads and drive customer loyalty while producing content for marketing materials.

The role requires strong organization, the ability to work under tight deadlines, and solid analytical skills with familiarity in social media and web analytics.

Qualifications

• Minimum 1 year marketing experience.
• Ability to meet tight deadlines in a fast-paced environment.
• Strong organizational and multitasking skills.
• Strong analytical skills with attention to detail.
• Familiarity with social media and web analytics.

Responsibilities

• Support the development and execution of offline, online and social marketing plans.
• Increase brand awareness, generate leads, convert sales and foster customer loyalty.
• Produce content for marketing materials across channels.
• Conduct keyword research, web-traffic monitoring and analytics reporting.
• Review and respond to comments on social media platforms; manage public relations activities.
• Monitor marketing expenses and ensure adherence to budgets.
• Collaborate with sales, operations and other marketing teams to achieve objectives.
• Report on key metrics and develop data templates for Social Media insights.

Skills

Social media

Web analytics

Content creation

Public relations

Job description

BS Groups Pte Ltd is seeking a Marketing Executive to support the full spectrum of offline, online and social marketing campaigns. You will help increase brand awareness, generate leads and drive customer loyalty while producing content for marketing materials.

The role requires strong organization, the ability to work under tight deadlines, and solid analytical skills with familiarity in social media and web analytics.