Data-Driven Marketing Specialist

BS GROUPS; Singapore; On-site; SGD 36,000 - 60,000; Full time

Job summary

BS GROUPS in Singapore is seeking a Marketing Assistant to support offline, online and social marketing plans, boost brand awareness, generate leads, and drive customer loyalty.

You will produce content, conduct keyword research, monitor web analytics, review social comments, and collaborate with sales and design teams to meet marketing objectives. The role requires strong organizational skills and the ability to work under tight timelines.

Qualifications

• Minimum 1 year of marketing or related experience.
• Ability to meet tight deadlines in a fast-paced environment.
• Strong organizational skills and attention to detail.
• Good analytical skills with data-driven mindset.
• Familiarity with social media platforms and web analytics.

Responsibilities

• Support development and execution of offline, online and social marketing plans.
• Increase brand awareness, generate leads, and foster customer loyalty.
• Produce content for marketing materials and campaigns.
• Conduct keyword research, web analytics, and reporting.
• Review social media comments and manage engagements.
• Coordinate with designers and content producers for digital assets.
• Collaborate with sales and operations to achieve marketing objectives.
• Track key metrics and report social media insights.
• Assist in lead distribution to customer service and ad-hoc projects.

Skills

Social media marketing

Analytical skills

Organization & multi-tasking

Detail oriented

Web analytics

Tools

Google Analytics

Facebook Insights

Hootsuite

Job description

BS GROUPS in Singapore is seeking a Marketing Assistant to support offline, online and social marketing plans, boost brand awareness, generate leads, and drive customer loyalty.

You will produce content, conduct keyword research, monitor web analytics, review social comments, and collaborate with sales and design teams to meet marketing objectives. The role requires strong organizational skills and the ability to work under tight timelines.