Growth-Focused Marketing Executive: Digital Campaigns & Analytics

BARN & POTTER PTE. LTD.; Singapore; On-site; SGD 42,000 - 66,000; Full time

Benefits offered by this job

Competitive salary package

Health benefits

Staff discounts

Performance bonuses

Job summary

BARN & POTTER PTE. LTD. is seeking a Marketing Executive/Senior Marketing Executive to develop and implement marketing strategies that raise brand awareness and drive growth.

You will manage online and offline campaigns, analyze performance with Excel, and collaborate with Sales, R&D, and Procurement to align initiatives with business goals. A strong grasp of digital marketing and data analysis is essential, with creativity and teamwork valued.

Qualifications

• Diploma or degree in Marketing, Business, or related field.
• 2-4 years of experience in marketing with exposure to digital marketing.
• Proficiency in Microsoft Excel (pivot tables, data filtering, data analysis).
• Experience with digital marketing platforms (Google Analytics, Facebook Ads Manager).
• Basic knowledge of graphic design tools (Adobe Photoshop, Canva) is a plus.
• Strong analytical, written, and verbal communication skills.
• Ability to manage multiple projects in a fast-paced environment.

Responsibilities

• Develop and execute marketing campaigns to achieve business objectives.
• Monitor campaign performance and optimize initiatives.
• Assist in launching products and coordinating marketing activities across channels.
• Manage digital campaigns across social media, email, SEO/SEM, and online advertising.
• Oversee the company's website and social media content, ensuring brand alignment.
• Collaborate with cross-functional teams to align marketing initiatives with business goals.
• Support event planning and promotional activities.

Skills

Digital marketing

Excel

Data analysis

Campaign management

Content creation

SEO/SEM

Education

Diploma/Degree in Marketing or related field

Tools

Google Analytics

Facebook Ads Manager

Adobe Photoshop

Canva

Job description

BARN & POTTER PTE. LTD. is seeking a Marketing Executive/Senior Marketing Executive to develop and implement marketing strategies that raise brand awareness and drive growth.

You will manage online and offline campaigns, analyze performance with Excel, and collaborate with Sales, R&D, and Procurement to align initiatives with business goals. A strong grasp of digital marketing and data analysis is essential, with creativity and teamwork valued.